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Digital Marketing Executive SEO Specialist

Company: Movate

Location: Bengaluru (Hybrid)

Experience: 1–4 Years

Employment Type: Full-Time

About Movate

Movate, formerly known as CSS Corp, is a digital technology and customer experience services company that helps global enterprises accelerate business transformation through innovative technology, digital engineering, and customer support solutions. With over 11,500 professionals across 20+ global locations, Movate partners with leading organizations to deliver exceptional customer and business outcomes.

Role Overview

Movate is seeking a passionate and results-driven Digital Marketing Executive – SEO Specialist to strengthen the company's organic search presence and drive qualified lead generation. The role primarily focuses on SEO (approximately 70%) while also contributing to broader digital marketing initiatives, including paid campaigns, social media, content marketing, email marketing, and analytics.

Key Responsibilities

Search Engine Optimization (70%)

- Conduct keyword research, competitor analysis, and search intent mapping to develop SEO strategies.
- Optimize website content, landing pages, blogs, metadata, URLs, internal linking, images, and schema markup.
- Perform technical SEO audits and address issues related to crawlability, indexing, site speed, Core Web Vitals, mobile usability, redirects, canonicals, sitemaps, and robots.txt.




- Execute ethical link-building initiatives through outreach, guest blogging, digital PR, and partnerships.
- Collaborate with content teams to create and optimize SEO-friendly content.
- Manage local SEO activities, including Google Business Profile optimization.
- Optimize content for featured snippets, AI-powered search experiences, and emerging search trends.
- Monitor SEO performance and prepare regular reports on rankings, traffic, conversions, and visibility improvements.

Digital Marketing Support (30%)
- Support Google Ads and paid social campaigns across platforms such as LinkedIn and Meta.
- Assist in planning, publishing, and monitoring social media campaigns.
- Support email marketing initiatives and marketing automation activities.
- Coordinate website updates through WordPress or similar CMS platforms.
- Configure and manage analytics tracking using GA4 and Google Tag Manager.
- Create dashboards and performance reports using Looker Studio.
- Work closely with content, design, sales, and web teams to support business objectives.

Required Skills
- 1–4 years of hands-on SEO experience.
- Strong expertise in On-Page, Off-Page, and Technical SEO.
- Experience with SEO tools such as:





- Google Search Console

- Google Analytics 4 (GA4)

- SEMrush or Ahrefs

- Screaming Frog

- Moz
- Knowledge of Google Ads, Social Media Marketing, Content Marketing, Email Marketing, or CRO.
- Working experience with WordPress or similar CMS platforms.
- Basic understanding of HTML and CSS.
- Solid analytical and reporting skills using Excel or Google Sheets.
- Excellent written and verbal communication skills.

Preferred Qualifications
- Experience in B2B, IT Services, or Digital Marketing Agency environments.
- Google Analytics, Google Ads, or HubSpot certifications.
- Experience managing international or multi-location SEO projects.
- Exposure to AI-powered marketing and SEO tools.
- Knowledge of Canva or similar content creation tools.

Key Performance Indicators (KPIs)
- Growth in organic traffic and keyword rankings.
- Increase in qualified organic leads and conversions.
- Improvement in website technical health and Core Web Vitals.
- Acquisition of high-quality backlinks.
- Timely and accurate campaign reporting and execution.

Educational Qualification
- Bachelor's degree in Marketing, Business, Communications, Computer Science, or a related field.

Desired Attributes
- Analytical and detail-oriented mindset.
- Strong problem-solving and decision-making skills.
- Ability to manage multiple priorities and deadlines.
- Proactive, self-motivated, and results-oriented.
- Strong collaboration and stakeholder management skills.

📌 Seo Digital Marketing Specialist (Bengaluru)
🏢 Movate Technologies
📍 Bengaluru