14 Oct
|
Publicis Global Delivery Pgd
|
Bengaluru
14 Oct
Publicis Global Delivery Pgd
Bengaluru
Senior Data Analyst
Experience: 5-8 years
Role: Senior Data Analyst
Location: BNG | MUM | PUN | HYD | GGN
⚠️ Not a typical Data Analyst role - Media & Marketing Analytics is the core requirement.
We’re looking for a Senior Data Analyst with strong hands-on experience in Python, SQL, and Tableau/Power BI, who can analyze complex media, marketing, advertising, retail media or commerce datasets and turn data into actionable insights.
? Mandatory Skills
- Media / Marketing Data Analysis - MUST HAVE
- Python - Pandas, NumPy, APIs
- Advanced SQL - joins, aggregations, window functions
- Tableau / Power BI
- Big Query / GCP
- Strong analytical and exploratory data analysis skills
? Good to Have
- Exposure to Google Analytics, Google Tag Manager (GTM), DV360, Search Ads 360 or similar media/marketing platforms.
- GCP services preferred: BigQuery, Cloud Run Functions, and Google Cloud Storage (GCS).
- Generative AI and/or Agentic AI applications for analytics, automation, and insight generation.
- Experience with campaign analytics, audience analytics, media measurement, attribution, incrementality or retail media analytics will be highly relevant.
Role
1. Lead end-to-end analytics and automation projects.
2. Develop scalable solutions using SQL, Power BI, Looker Studio, and Power Automate.
3. Design reporting frameworks and data models.
4. Analyze complex media datasets and provide strategic recommendations.
5. Ensure data quality, governance, and reporting standards.
6. Present insights to clients and leadership.
7. Mentor junior analysts.
Experience: 5+ years
Function: Data & Media Analytics
Employment Type: Full time
? If your experience is purely generic reporting/MIS or dashboarding without meaningful Media/Marketing Data Analytics exposure, this role may not be the right fit.
📌 Senior Data Analyst (Bengaluru)
🏢 Publicis Global Delivery Pgd
📍 Bengaluru