Position

Sales Telecalling Executive

Department

Sales & Marketing

Location

Hapur

Reporting To

Sales Manager / Sales Head

Experience

1–3 Years in Telecalling / Sales / Customer Support

Employment Type

Full-Time

1. Job Purpose The Sales Telecalling Executive will be responsible for generating sales enquiries, contacting prospective customers, following up on leads, explaining products and converting enquiries into sales opportunities.

The role will involve regular communication with farmers, dealers, distributors, customers and other prospective buyers through telephone calls, WhatsApp and other communication channels.

2. Key Responsibilities

A. Lead Calling & Lead Generation

- Make daily outbound calls to prospective customers from company-provided leads and databases.
- Understand customer requirements and identify genuine sales opportunities.
- Introduce company products and explain their key features and benefits.
- Generate new enquiries through telecalling and follow-up activities.
- Maintain proper records of all calls and customer responses.

B. Customer Follow-Up

- Follow up regularly with interested customers.
- Contact customers regarding pending quotations, product requirements and purchase decisions.
- Maintain a systematic follow-up schedule.
- Ensure that no genuine lead is missed due to lack of follow-up.
- Coordinate with the sales team for leads requiring field visits or detailed product discussions.

C. Product Communication

- Develop a good understanding of the company's products, including agricultural implements and precision agriculture solutions.
- Explain product features, applications and basic commercial information to customers.
- Share brochures, videos, product catalogues and other marketing material through WhatsApp/email.
- Answer basic customer queries and forward technical questions to the appropriate department.

D.



Lead Qualification Collect and record important customer information, including:

- Customer Name
- Mobile Number
- Location
- Product Requirement
- Quantity Required
- Farm/Business Details, wherever relevant
- Expected Purchase Timeline
- Budget/Price Expectation
- Dealer/Distributor Requirement
- Previous Interaction
- Follow-up Date

Classify leads based on their purchase potential and urgency. E. Coordination with Sales Team

- Forward qualified leads to the concerned Sales Executive/Manager.
- Coordinate field visits and customer meetings where required.
- Provide complete customer information to the field sales team.
- Follow up with the sales team regarding the status of transferred leads.
- Maintain proper coordination until the enquiry reaches the next stage.

F. Customer Database Management

- Maintain an updated customer and lead database.
- Update call status after every interaction.
- Maintain records of interested, follow-up, converted and lost leads.
- Ensure accurate data entry in CRM/Excel/ERP.
- Avoid duplicate entries and maintain clean customer records.

G. Sales Reporting

Prepare daily/weekly reports covering

- Total calls made
- Connected calls
- New enquiries generated
- Qualified leads
- Follow-ups completed
- Field visits generated
- Quotations requested
- Sales converted
- Pending follow-ups
- Lost/unresponsive leads

3. Daily Targets The employee will be expected to maintain consistent daily activity, including:

- Outbound customer calls
- Lead follow-ups
- Recent enquiry generation
- WhatsApp/product communication
- Lead database updates




- Coordination with field sales executives

Specific calling and lead-conversion targets will be decided by the Sales Manager based on the business requirements. 4. Key Performance Indicators (KPIs)

Performance will be evaluated on:

- Number of productive calls
- Number of qualified leads generated
- Lead-to-enquiry conversion
- Enquiry-to-sales conversion
- Follow-up efficiency
- Customer response rate
- Number of field visits generated
- Sales generated through assigned leads
- Accuracy of CRM/lead records
- Timely reporting
- Customer communication quality

5. Required Skills

- Excellent communication skills
- Good Hindi and English communication
- Confident and skilled telephone manner
- Basic sales and negotiation skills
- Good listening skills
- Strong follow-up ability
- Customer-handling skills
- Basic MS Excel knowledge
- WhatsApp and email communication
- Ability to work with daily targets
- Positive and persistent approach

6. Educational Qualification 12th Pass / Graduate in any discipline.

Graduation in Sales, Marketing, Business Administration, Computers and Science or a related field will be preferred.

7. Ideal Candidate Profile The ideal candidate should be confident, energetic, polite and comfortable speaking with customers over the phone.

The candidate should have a strong follow-up mindset and should be able to convert customer conversations into genuine sales opportunities.

Experience in agricultural machinery, automobile, machinery, manufacturing or B2B sales will be an added advantage.

8. Overall Responsibility The Sales Telecalling Executive will be responsible for creating and nurturing sales opportunities through telecalling, maintaining regular customer follow-ups, generating qualified leads and supporting the field sales team in converting enquiries into business.

Work Location: In person

📌 Sales Telecaller (Hapur)
🏢 Apogee GNSS
📍 Hapur