Role & responsibilities

Atom Seating sells to cinema owners, partners and distributors, consultants and contractors, globally.

Atom Seating Home — sells to Indian homes, private home theatre designers, integrators, interior designers and architects.

Until now, the two of us — the co-founders — have run all of it ourselves. Every dealer conversation, every enquiry, every exhibition floor. It worked, and it has quietly become the single thing holding the company back. It has a name: the founder's trap. A business that cannot sell without the people who started it cannot grow past them.

So read the rest of this carefully. We are not hiring an assistant to the founders' sales effort. We are handing over one of the most important processes in this company — deliberately, and completely — to whoever takes this job.

This is not a seat-filling hire. We are looking for one person who can carry a number, build a dealer network from the ground up, build a team of growth managers, and make the brand look as good as the product is.

If that sounds like a lot, it is. So we will be straight about the trade: the fixed salary is what a company our size can honestly pay today. What is not capped is the incentive, the scope, or how fast the title moves. Whoever builds this function will end up running it.

What you would be selling

Atom Seating was a brand before it was a catalogue. Every model is named after an element — Helium, Xenon, Platinum — because a seat works the way matter does: a small number of things, combined precisely, doing something none of them could do alone. That idea has held across the entire range, and it is the reason the brand looks and feels the way it does.

We take it to the world. Every year we exhibit at CinemaCon in Las Vegas, the largest cinema industry convention there is, and we are the only Indian seat manufacturer on that floor. Skeie Seating — a Nordic company with a long history in seating, from a region with no tolerance for quality shortcuts — buys recliners from us. Our recliners carry a five-year warranty, backed by a full battery of quality tests.

We mention this to set expectations, not to boast. Selling Atom is not moving stock. It is building a brand, a dealer network and an international business alongside people who care a great deal about all three. We want someone who shows up as enthusiastic about that as we are.

And you know what our tagline says — Your place in the universe.

Preferred candidate profile





Key Responsibilities

What you will own, from day one:

- Plan and develop the business for Atom Seating and Atom Seating Home. Own the growth plan for both brands — which segments to attack, which geographies to open, which products to lead with, and what it will take to get there. You bring the plan, we pressure-test it together, and then you run it.
- Represent Atom Seating at domestic and international exhibitions. Trade shows are where our category is won, from Indian expos to CinemaCon. You will plan the stand, prepare the collateral, work the floor, and — most importantly — convert what you gather there into a pipeline that still exists ninety days later.
- Build and grow the dealer network. Identify, approach and convert dealers and distributors across India; then keep them stocked, trained, supported and selling.
- Own the Indiamart pipeline. Respond to every enquiry fast, qualify properly, follow up relentlessly, run demos, and close. Speed of first response is a metric we watch.
- Drive brand positioning and campaigns. Shape how both brands show up — social campaigns, reels, product launches, catalogues and showroom collateral, working with our in-house creative studio.
- Sell socially, not just post socially. Engage and nurture prospects on Instagram, Facebook, LinkedIn and WhatsApp Business, and turn conversations into qualified leads.
- Court the specification community. Reach out to interior designers, architects, contractors and cinema consultants across India through calls, emails and site visits, and get Atom specified into their projects.
- Hit the number. Achieve monthly targets by building a pipeline deep enough that no single deal decides your month.
- Keep the record straight. Maintain clean CRM data, produce sales reports we can act on, and share what you are hearing from the market with the product and marketing teams.

What we are looking for

- A track record you can talk us through deal by deal — what you sold, to whom, at what value, and how you closed it.




- Communication and negotiation you are genuinely valuable at, in English and in Hindi. A regional language is a real advantage in this business.
- Working familiarity with Indiamart, social selling tools and a CRM (HubSpot, Zoho, or at minimum disciplined Google Sheets).
- An existing network in furniture, interiors, home dcor or cinema fit-outs — a strong plus, not a filter.
- Willingness to travel within India, and abroad for exhibitions. Travel is reimbursed.
- A bachelor's degree.
- Self-motivated and target-oriented, with real interest in comfort, design and how a good chair is made. People who care about the product outsell people who do not.

What success looks like

So that we are both measuring the same things:

- First 30 days: Product range, pricing, margins and manufacturing understood. Indiamart enquiries being answered same-day. Existing dealers and open enquiries mapped.
- First 90 days: A written growth plan for both brands, agreed with the founders. First new dealers signed. A live, accurate pipeline in the CRM.
- First 6 months: Consistently hitting monthly targets. At least one exhibition planned and executed end to end. A working rhythm with the designer and architect community.
- First 12 months: A dealer network that produces repeat orders without being chased, a brand presence that makes the first sales call easier than it was a year ago, and founders who are no longer in the middle of every deal.

What you get from us

- Direct access to the founders. Decisions get made in the room, not in a queue.
- A product we manufacture ourselves — so you can promise delivery dates, customisation and quality and actually mean it.
- An in-house creative studio to build your campaigns and collateral with.
- A brand that already competes internationally, so you are not starting from a cold introduction.
- Incentives with no ceiling. If you sell more than we planned for, you earn more than we planned for.
- Room to grow into a leadership role as the sales function is built out. That is the intent, not a consolation.

Role: Enterprise & B2B Sales - Other, Industry Type: Furniture & Furnishing, Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: Enterprise & B2B Sales Education UG: Any Graduate Key Skills Skills highlighted with ‘‘ are preferred keyskills Sales Field SalesBusiness DevelopmentB2B SalesTele / Inside SalesEnterprise SalesHome Decor & Furniture

📌 Sales Executive (Mumbai)
🏢 Spaces And Between Manufacturing
📍 Mumbai