Sales and Marketing Lead

Background:

Enggrob and Singh (E&S;) is an international consultancy with offices in Denmark, India and Sri Lanka. It has four business areas viz, Customised Water Risk Assessment & Management (CW-RAM), Development Cooperation, Smart Technologies and Urban Development. The firm mainly serves the South Asian market, with India being the most prominent one.

The ‘CW-RAM’ business aims to make water dependent industries, resilient against the future supply of suitable quality and quantity of water including threats from droughts and floods. As part of the ‘Smart Technologies’ business, E&S; has partnered with a leading Danish robotics company to market its products and generate leads in India.

E&S; is looking for a suitable Sales and Marketing Lead to join our team and contribute to grow the business.

The Role:

The Sales and Marketing Lead will assist the firm’s management to generate leads and drive top-line revenue growth, expand market share, and position our CW-RAM and Smart Technologies portfolio across key Indian industrial verticals. This hybrid role combines strategic B2B marketing, channel and partner development, and high-value technical solution selling.

The primary task will be to acquire new customers by cultivating, developing, and closing sales opportunities within specific segments of the Indian market. You will be mainly responsible for market analysis and qualified lead generation in the designated market area and industry segments. These leads will be passed onto the technical team for proposal preparation, negotiation and successful closing.

You will work closely with the designated partner to plan sales activities, follow up on leads, and actively develop the market to secure potential new customers.

Key Tasks & Responsibilities





Sales & Business Development

- Drive annual sales targets for the CW-RAM and Smart Technologies businesses.
- Partner directly with plant heads, chief sustainability officers (CSOs), project consultants, system integrators and EPC (Engineering, Procurement, and Construction) contractors to pitch complex, high-value tech solutions.
- Build, nurture, and track a robust sales pipeline from lead generation to negotiation, and contract closure using excel.
- Proactively build sales channels for the South Asian market and establish a clear, visible strategy—including identifying new markets and business opportunities, as well as building and maintaining relationships with customers, stakeholders, and partners in these areas.

Marketing & Market Positioning

- Formulate and execute localized marketing campaigns, product positioning, and value propositions tailored to India’s evolving needs including identifying and engaging customers, proposing relevant campaigns, and participating in trade fairs.
- Oversee targeted B2B lead generation, technical webinars, whitepapers, case studies, and participation in premier Indian industrial and water expos.
- Conduct continuous market research on competitor pricing, automation tech adoption, and emerging industrial water risks across India.

General

- Stay continuously updated on new trends in the market and identify companies interested in our solutions.




- Any other task as required by the management.

Qualifications and Experience

- Ideally, a degree in Engineering (B.E./B.Tech) or MBA in Marketing or General Management is preferred.
- Between 6 – 10 years of proven B2B sales and marketing experience in technical solution (preferably within environmental and/ or industrial solutions)
- Proficiency in English

Key Qualities (very significant)

We believe that the following personal qualities are essential to succeed in this role:

- Self-driven, go-getter and result-oriented with strong commercial acumen
- Possesses a solid network in the industrial sector
- Responsible, trustworthy and loyal
- Structured, persistent, innovative and having a sales mindset
- Strong negotiation, presentation, and cross-cultural communication skills.
- Willingness to travel for client meetings and site audits.
- Ability to work in an eentrepreneurial set up
- Quality oriented with an eye for detail
- Sense of urgency
- Positive and proactive attitude and ready to handle challenges
- Must be able to work well both independently and in teams
- Good consulting & communication skills
- Ability to multi-task

Location

Home based (ideally Delhi/NCR), with occasional travel across industrial corridors,

Employment Type

Full time

What We Offer

- Competitive base salary + performance-linked incentive/commission structure.
- Growth trajectory into regional or national leadership roles within clean-tech and industrial automation.
- Exciting career opportunities in a growing, international and stimulating work environment with highly skilled colleagues and partners.

For further queries / submission of application please write to [email protected]

📌 Sales and Marketing Lead (India)
🏢 Enggrob u0026 Singh
📍 India