RETAIL OPERATIONS MANAGER – EBO & SIS

Department: Retail – Offline Business

Reporting To: Head – Retail / Offline Business

ROLE SUMMARY

Kimirica is a luxury D2C brand offering premium products across Bath & Body, Skincare, Fragrances, Home, Wellness and Gifting.

The Retail Business

Manager will drive sales growth, profitability and operational excellence across Exclusive Brand Outlets (EBOs) and Shop-in-Shop (SIS) counters. The role will own store and counter-level business performance, P&L;, cost optimisation, team productivity and customer experience while ensuring consistent execution of Kimirica’s premium brand standards.

KEY RESPONSIBILITIES

- Business Performance & P&L;: Drive sales, gross margins and profitability across EBOs and SIS counters. Prepare budgets, sales forecasts and store-wise P&L; reviews, monitor operating expenses and implement corrective actions for underperforming locations.
- EBO & SIS Management: Monitor store-wise and partner-wise performance, commercial viability, settlements, claims and deductions. Coordinate with retail partners on sales, stock availability, promotions and visibility, and support expansion, relocation or closure decisions.
- Sales & Productivity: Drive sales targets, conversion, Average Transaction Value (ATV), Units per Transaction (UPT) and sales per square foot. Analyse performance gaps and implement action plans to improve revenue, upselling, cross-selling and gifting sales.
- Team Management: Manage Store Managers, Assistant Store Managers and Beauty Advisors. Oversee manpower planning, recruitment, training,



productivity and retention while ensuring strong product knowledge, customer consultation and service standards.
- Retail Operations & Customer Experience: Ensure compliance with SOPs, visual merchandising, store presentation, inventory accuracy and stock availability. Monitor stock ageing, damages, expiry and pilferage while maintaining Kimirica’s premium in-store experience.
- Reporting & Business Reviews: Maintain sales, profitability, expense and productivity dashboards. Conduct regular store-wise and SIS partner-wise reviews, track business KPIs and coordinate with Finance, HR, Marketing, Visual Merchandising and Supply Chain teams to drive operational improvements.

KEY SKILLS & COMPETENCIES
- Strong understanding of retail business management, multi-store operations and P&L; ownership.
- Experience managing EBOs, SIS counters and retail partner relationships.
- Solid commercial acumen with expertise in sales growth, gross margins, cost control and profitability.
- Ability to analyse sales, productivity, inventory and store performance metrics.
- Strong team leadership, stakeholder management and problem-solving skills.
- Proficiency in MS Excel, MIS reporting and retail performance dashboards.

QUALIFICATIONS

- Graduate/Postgraduate in Business Administration, Retail Management or a related field.
- Experience in multi-store retail management, sales operations or offline business management.
- Experience in beauty, skincare, fragrance, personal care, luxury retail or lifestyle brands will be preferred.
- Strong working knowledge of retail KPIs, commercial operations and store-level financial performance.

📌 Retail Operations Manager (Indore)
🏢 Kimirica
📍 Indore