- Identify and onboard recent publishers, affiliates, media buyers, and traffic partners for international mobile campaigns.
- Build and maintain strong relationships with publishers across multiple international GEOs.
- Source publishers through LinkedIn, affiliate networks, industry communities, referrals, and other relevant channels.
- Understand publisher traffic sources, GEO coverage, verticals, and campaign capabilities.
- Match suitable publishers with relevant CPI, CPA, CPL, and other mobile performance campaigns.
- Coordinate with Sales, Account Management, and Operations teams for smooth campaign onboarding.
- Evaluate publisher quality, traffic potential, compliance, and previous campaign performance.
- Negotiate commercial terms and ensure publishers receive the required campaign details and tracking links.
- Track publisher performance and identify opportunities to increase volumes and campaign scale.
- Maintain an updated database of publishers and continuously expand the publisher network.
- Support international business growth by developing publisher relationships across key global GEOs.