Position: Marketing Executive / Manager – Construction & Infrastructure

Experience: 4 to 5 Years

Industry: Construction / Infrastructure / Geotechnical Engineering

Base Location: Kolkata (But will cover PAN India for Marketing & Business Development)

Employment Type: Full time

Department: Marketing & Business Development

Compensation: up to 35k Monthly In-hand Salary (Depends on interview, experience and current salary)

Plus Official travel Cost reimbursement.

Job Summary

We are looking for an experienced and result-oriented Marketing Professional with around 5 years of relevant experience in the Construction, Infrastructure, Civil Engineering or Geotechnical Engineering industry. The candidate will be responsible for developing new business opportunities, maintaining client relationships, identifying potential projects, and supporting the company's overall business development and marketing initiatives.

Key Responsibilities

· Develop and execute marketing and business development strategies to generate new business opportunities.

· Identify and establish relationships with potential clients, consultants, contractors, EPC companies, developers and infrastructure organizations.

· Generate leads and track upcoming construction, infrastructure, civil and geotechnical engineering projects.

· Conduct market research to identify new business opportunities, industry trends and competitor activities.

· Develop and maintain a strong database of prospective clients, ongoing projects and potential business opportunities.

· Coordinate with technical and project teams to understand the company's products/services and present suitable solutions to clients.

· Prepare and deliver company profiles, capability presentations, proposals, quotations and marketing materials.

· Participate in client meetings, project discussions, conferences, exhibitions and industry events.





· Follow up with prospective clients and ensure timely conversion of leads into business opportunities.

· Maintain regular communication and strong professional relationships with existing clients.

· Coordinate with internal teams for tender enquiries, commercial proposals and project requirements, wherever applicable.

· Monitor market developments, pricing trends and competitor activities.

· Prepare periodic reports on leads, client interactions, business opportunities and marketing activities.

· Achieve assigned business development and marketing targets.

Preferred Industry Exposure

Candidates with experience in any of the following areas will be preferred:

· Geotechnical Engineering

· Infrastructure Projects

· Roads, Bridges, Metro & Rail Projects

Candidate Profile

· Bachelor's degree in Marketing, Business Administration, Civil Engineering, Construction Management or a related discipline.

· 5 years of relevant experience in marketing/business development, preferably within the Construction, Infrastructure or Geotechnical Engineering sector.

· Strong understanding of B2B marketing and business development.

· Excellent communication, negotiation and presentation skills.

· Strong client relationship management and networking abilities.

· Willingness to travel for client meetings, project visits and business development activities.

· Proficiency in MS Office and preparation of business presentations/reports.

· Ability to independently identify prospects, generate leads and drive business opportunities from initial contact through follow-up.

Key Skills

Business Development | B2B Marketing | Lead Generation | Client Relationship Management | Market Research | Project Identification | Negotiation | Presentation Skills | Networking | Construction/Infrastructure Industry Knowledge

Pay: Up to ₹35,000.00 per month

Benefits

- Health insurance
- Provident Fund

Work Location: In person

📌 Marketing Executive (Kolkata)
🏢 Nextgen Innovative Solutions Private
📍 Kolkata