14 Oct
|
Webstream Technologies
|
Korattur
14 Oct
Webstream Technologies
Korattur
We are looking for a creative, strategic, and results-driven Social Media & Marketing Manager to strengthen our online presence, increase brand awareness, generate qualified leads, and support business growth.
Key Responsibilities1. Social Media Management
- Develop and execute social media strategies across LinkedIn, Facebook, Instagram, X (Twitter), and other relevant platforms.
- Create, schedule, and publish engaging content, including posts, graphics, videos, reels, and industry updates.
- Maintain a consistent brand voice and visual identity across all social media channels.
- Monitor audience engagement, respond to comments and inquiries, and build relationships with relevant industry communities.
- Track social media performance and optimize content based on analytics and engagement metrics.
1. Digital Marketing & Lead Generation
- Plan and execute digital marketing campaigns to generate qualified business leads.
- Manage paid advertising campaigns across Google Ads, LinkedIn Ads, Meta Ads, and other relevant platforms.
- Develop marketing strategies targeting businesses, telecom operators, wholesale carriers, technology providers, and CPaaS companies.
- Identify recent opportunities to increase website traffic, conversions, and customer acquisition.
- Monitor campaign performance, optimize advertising budgets, and report on return on investment.
1. Content Creation & Brand Development
- Create compelling marketing content for websites, landing pages, blogs, email campaigns, newsletters, and promotional materials.
- Develop content highlighting Telimize's products, services, technology, and competitive advantages.
- Produce educational content related to telecommunications, VoIP, communications APIs, messaging, eSIM, and emerging technology trends.
- Collaborate with design and technical teams to create marketing graphics, product videos, presentations, and promotional campaigns.
- Maintain a consistent and professional brand image across all marketing channels.
1. SEO & Website Marketing
- Implement search engine optimization (SEO) strategies to improve organic visibility and website rankings.
- Conduct keyword research, competitor analysis, and content gap analysis.
- Optimize website content, landing pages, metadata, and calls to action.
- Monitor website traffic, keyword rankings, and conversion performance using tools such as Google Analytics and Google Search Console.
- Recommend website improvements to increase lead generation and customer engagement.
1. Email Marketing & Campaign Management
- Develop and manage email marketing campaigns, newsletters, and promotional communications.
- Create targeted campaigns for prospective customers, existing business clients, and industry partners.
- Support product launches, service announcements, and customer acquisition initiatives.
- Measure email campaign performance, including open rates, click-through rates, and conversions.
1. Market Research & Reporting
- Research industry trends, competitor strategies, customer needs, and emerging marketing opportunities.
- Develop monthly marketing plans and content calendars.
- Track key performance indicators (KPIs), including lead generation, website traffic, social engagement, and campaign conversions.
- Prepare regular reports outlining campaign performance, insights, and recommendations.
- Work closely with the management team to align marketing initiatives with overall business objectives.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field, or equivalent practical experience.
- Proven experience in social media management, digital marketing, and content creation.
- Strong understanding of social media platforms, digital advertising, SEO, and lead generation.
- Excellent written and verbal communication skills.
- Experience with marketing analytics and performance reporting.
- Ability to develop creative campaigns while maintaining a data-driven approach.
- Strong organizational skills and the ability to manage multiple projects independently.
Preferred Skills
- Experience marketing B2B technology, SaaS, telecommunications, VoIP, or communications API products.
- Familiarity with LinkedIn lead generation and B2B marketing strategies.
- Proficiency with Canva, Adobe Creative Suite, or similar design tools.
- Experience with Google Ads, Meta Ads, LinkedIn Campaign Manager, and Google Analytics.
- Familiarity with CRM platforms, email marketing tools, and marketing automation.
- Basic knowledge of website management and content management systems.
- Experience using AI-powered tools for content creation, research, and marketing optimization.
Performance Expectations The successful candidate will be expected to:
- Build and maintain a consistent social media presence.
- Increase brand awareness and audience engagement.
- Generate qualified leads through digital marketing campaigns.
- Improve website visibility, organic traffic, and conversion rates.
- Develop high-quality marketing content aligned with Telimize's business objectives.
- Provide measurable results through regular reporting and campaign optimization.
Ideal Candidate We are looking for someone who combines creativity with strategic thinking and understands how to turn digital marketing activities into measurable business results. The ideal candidate is proactive, detail-oriented, comfortable working independently, and eager to help grow a technology-focused brand in the global telecommunications market.
Pay: ₹14,000.00 - ₹39,000.00 per month
Work Location: Hybrid remote in Korattur, Chennai, Tamil Nadu
📌 Marketing and Social Media Manager (Korattur)
🏢 Webstream Technologies
📍 Korattur