14 Oct
|
FUTURESOFTINDIA
|
Bengaluru
14 Oct
FUTURESOFTINDIA
Bengaluru
Oracle Eloqua 7YRSPAN INDIA184787JDOverall experience of 8–12 years, with solid hands-on and leadership experience in Oracle Eloqua / Oracle Marketing Cloud and enterprise marketing automation solutions.
- Experience leading multiple end-to-end Oracle Eloqua implementations, enhancements, integrations, and campaign transformation initiatives.
- Strong experience in solution architecture, technical design, campaign automation, CRM integrations, delivery management, stakeholder management, and team leadership.
- Ability to lead teams comprising developers, consultants, campaign specialists, administrators, and business stakeholders.
- Strong understanding of Marketing Automation, CRM, Lead Management, Customer Journeys, Campaign Management, Analytics, Data Integration, and enterprise marketing technology ecosystems.
Oracle Eloqua Technical Responsibilities
- Lead the design and implementation of complex Eloqua Campaign Canvas and Program Canvas solutions.
- Design and manage campaign orchestration involving segmentation, decision rules, personalization, lead nurturing, lead scoring, routing, and automated communications.
- Oversee the creation and management of:
- Email campaigns
- Landing pages
- Forms
- Progressive profiling
- Segments
- Shared filters
- Contact fields
- Custom objects
- Campaign Canvas
- Program Canvas
- Lead-scoring models
- Campaign reporting and dashboards
- Establish reusable campaign templates, design standards,
naming conventions, folder structures, and asset-management practices.
- Define and govern audience segmentation and personalization strategies based on customer, prospect, campaign, behavioral, and CRM data.
- Lead implementation of lead-nurturing programs and automated journeys across different stages of the customer and prospect lifecycle.
- Design and manage lead-scoring models and lead-management processes, including qualification, routing, and hand-off to CRM or sales teams.
- Ensure effective synchronization of contacts, leads, campaigns, responses, opportunities, and other marketing data between Eloqua and CRM applications.
- Establish campaign quality-assurance processes covering configuration review, end-to-end testing, integration testing, data validation, deployment readiness, and post-deployment monitoring.
- Monitor campaign processing, integration jobs, CRM synchronization, and data flows and proactively resolve failed-processing or configuration issues.
- Perform root-cause analysis for complex campaign, data, integration, synchronization, and platform issues and recommend sustainable solutions.
- Review overall Eloqua platform usage and recommend improvements related to scalability, performance, usability, and operational efficiency.
Pay: ₹4,000,000.00 per month
Benefits
- Health insurance
- Paid sick time
Work Location: In person
📌 Hiring for Oracle Eloqua - (Bengaluru)
🏢 FUTURESOFTINDIA
📍 Bengaluru