14 Oct
|
CV Designer
|
Bengaluru
14 Oct
CV Designer
Bengaluru
Job Summary
We are supporting a confidential search for a commercially astute Head of Marketing to define and lead the marketing agenda of a high-growth organisation. This is an enterprise leadership opportunity for a skilled who can translate business ambition into a distinctive market position, sustainable customer growth and measurable commercial outcomes. The mandate is open to accomplished marketing leaders from diverse industries.
Role Mandate
As Head of Marketing, you will own the end-to-end marketing strategy, including brand architecture, demand generation, customer insights, digital transformation, go-to-market execution and marketing performance. Partnering closely with the CEO and functional heads, you will align the marketing function with revenue priorities, customer experience and long-term enterprise value.
Key Responsibilities
Strategic Leadership and Growth
- Establish the organisation's marketing vision, annual operating plan and investment priorities in alignment with business strategy.
- Lead market expansion, customer acquisition, retention and lifecycle marketing strategies across relevant channels and segments.
- Identify growth opportunities through competitive intelligence, consumer insights and commercial analysis.
Brand, Positioning and Communications
- Build a coherent, differentiated brand proposition and ensure consistency across touchpoints.
- Oversee corporate communications, creative strategy, public relations,
partnerships and reputation management.
- Direct integrated campaigns and high-impact product or service launches.
Digital, Data and Performance
- Lead digital marketing, performance media, content, CRM and marketing technology initiatives.
- Define metrics for acquisition efficiency, conversion, customer value, attribution and return on marketing investment.
- Institutionalise experimentation, analytics and disciplined performance reviews.
Organisation and Stakeholder Leadership
- Build, mentor and lead a high-performing, multidisciplinary marketing organisation.
- Collaborate with sales, product, operations, finance and technology teams to strengthen the end-to-end customer journey.
- Manage agency partnerships, budgets, governance and executive-level reporting.
Candidate Profile
- Substantial leadership experience across marketing, brand, growth or commercial strategy, with a proven record of delivering business impact at scale.
- Experience leading complex, multi-channel marketing programmes and building strong teams.
- Robust command of brand strategy, customer economics, digital growth and data-led decision-making.
- Executive presence, sound commercial judgement and the ability to influence senior stakeholders.
- Experience from any industry is welcome; demonstrated scope, leadership impact and transferability of expertise are more important than sector background.
📌 Head of Marketing (Bengaluru)
🏢 CV Designer
📍 Bengaluru