Digital Marketing Executive – Entertainment Industry

Location: Hyderabad

Industry: Entertainment, Film Production, OTT & Media

Experience: 2–5 Years

Employment Type: Full time

Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive with a strong entertainment industry background to manage digital promotions, social media campaigns, and audience engagement. The ideal candidate should have hands-on experience promoting films, web series, OTT content, music, celebrities, or entertainment events across digital platforms.

Key Responsibilities

- Plan and execute digital marketing campaigns for films, web series, entertainment projects, and promotional events.
- Manage Instagram, YouTube, Facebook, and other social media platforms to increase reach, engagement, and followers.
- Develop content calendars and coordinate the creation of reels, promotional videos, posters, teasers, trailers, and behind-the-scenes content.
- Execute influencer marketing campaigns by collaborating with content creators, influencers, and entertainment personalities.
- Manage YouTube channel activities, video publishing, SEO, thumbnails, and audience growth strategies.
- Monitor trending topics, viral content, hashtags, and entertainment industry developments to improve campaign performance.
- Support paid advertising campaigns through Meta Ads, Google Ads,



and YouTube Ads.
- Track campaign performance using reach, impressions, engagement, views, follower growth, and other key metrics.
- Coordinate with creative, video editing, production, PR, and content teams to ensure timely delivery of promotional activities.

Required Skills
- 2–5 years of experience in digital marketing, preferably within the entertainment industry.
- Strong knowledge of social media marketing, content strategy, and digital promotions.
- Experience with film promotions, OTT campaigns, music marketing, celebrity management, or entertainment events.
- Hands-on experience with Instagram Reels, YouTube, influencer marketing, and audience engagement.
- Basic knowledge of SEO, paid advertising, and social media analytics.
- Excellent communication, creativity, coordination, and campaign management skills.

Preferred Industry Background Candidates from film production houses, OTT platforms, media and entertainment companies, music labels, celebrity management agencies, talent management firms, and entertainment-focused digital marketing agencies are preferred.

Application Process

Interested candidates can share their updated resumes along with links to social media accounts, digital campaigns, or entertainment projects they have managed.

📌 Digital Marketing Executive (Hyderabad)
🏢 People Tech Group
📍 Hyderabad