Company Description UrbanFleet Technology Pvt Ltd operates CarBounty, India’s first verified-buyer marketplace for new car retail, focused on helping OEM-authorised dealers earn on closed transactions rather than on low-quality leads. Recognised by DPIIT and D-U-N-S® registered, the company is launching in NCR (Delhi, Gurugram, Noida, Faridabad) in July 2026, with planned expansion to Patna and other Tier-2 cities by the end of 2026.

CarBounty’s model uses refundable buyer commitment fees, private dealer bidding, and anonymous buyer identities until a winning dealer is selected, ensuring serious intent and reduced spam. The platform is being built in close collaboration with senior dealer principals and auto ecosystem stakeholders, making every workflow tailored to dealer needs. UrbanFleet Technology Pvt Ltd is registered in Gurugram, Haryana, and is creating a transaction-completion layer for India’s auto retail network.

Role Description The Content Writer role is a full-time, hybrid position based in Gurugram, with flexibility for partial work from home. The person in this role will create clear, engaging, and accurate content for CarBounty’s website, product interfaces, blog, emails, and marketing collateral. Daily responsibilities include researching India’s auto retail ecosystem, translating complex marketplace concepts into simple narratives, and maintaining a consistent brand voice across digital channels.





The Content

Writer will collaborate with product, marketing, and sales teams to develop content that supports dealer onboarding, buyer education, and platform launch campaigns. The role also involves editing and proofreading existing materials, optimizing content for search and user experience, and contributing to the overall content strategy as the product scales to recent cities.

Qualifications

- Candidates should possess solid Web Content Writing and Writing skills for digital-first platforms.
- Candidates should possess Content Strategy skills to plan and structure content for product, marketing, and growth initiatives.
- Candidates should possess Research skills to understand auto retail workflows, dealer needs, and buyer behavior.
- Candidates should possess solid Proofreading skills to ensure accuracy, clarity, and consistency in all published content.
- Excellent command of written English; comfort adapting tone for both consumer and B2B audiences.
- Prior experience writing for startups, marketplaces, SaaS, or automotive/fintech domains is an advantage.
- Ability to work in a quick-paced environment, manage multiple content projects, and meet deadlines with minimal supervision.
- Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field preferred, or equivalent practical experience.

📌 Content Writer (Gurugram)
🏢 UrbanFleet Technology
📍 Gurugram