About UPDEEDUPDEED helps school students in the UAE and India build robust profiles for universities abroad. We run study-abroad profile-building cohorts, one-to-one counselling, and the UPDEED Fellowship.

In the Fellowship, students in Grades 8–11 spend 4–9 months building one real achievement with us: a research paper, an early-stage venture, a social-impact project, or a shipped engineering product. They work with a mentor bench of researchers, professors, IIT engineers and founders, on real problems from our partner organisations.

UPDEED was founded by alumni of IIT and Harvard, and our UAE company is registered in ADGM.

The roleYou will own student enrolment and school partnerships for UPDEED in the UAE. You'll turn leads into enrolled families and open doors at schools, building the sales engine with the founders as the company grows.

This is a hands-on role for someone who has built education businesses in the UAE before. You know school counsellors and principals, can run a counselling session that converts, and can set up a sales and admissions process from scratch.

Key responsibilitiesRevenue and enrolment

- Design and run student recruitment and revenue strategies for UPDEED's cohorts, counselling and Fellowship programmes in the UAE.
- Own enrolment targets and the path from lead to enrolled student.
- Shape product positioning and pricing for the UAE market with the founders.

School and institutional partnerships

- Build partnerships with schools and institutional stakeholders across Dubai, Abu Dhabi and Sharjah.
- Develop lasting relationships with school counsellors, principals and parent communities.




- Grow referral networks that bring in students consistently.

Lead conversion and counselling

- Work inbound leads from digital campaigns and convert them through calls and counselling sessions.
- Run career and study-abroad counselling sessions with students and parents, improving conversion over time.
- Keep the CRM (HubSpot) accurate so every lead's stage and next step is clear.

Events and brand presence

- Organise and represent UPDEED at career fairs, webinars, seminars, workshops and school engagement programmes.
- Turn these events into a steady pipeline of qualified leads.

Team and operations

- Help launch and refine UPDEED's counselling and programme offerings for the UAE market.
- Recruit and lead a sales and counselling team as UPDEED grows, setting KPIs and coaching on conversion.
- Work across sales, marketing and programme delivery so families have a smooth experience from first call to enrolment.

What success looks like in the first 6 months
- A repeatable lead-to-enrolment process, with conversion tracked in HubSpot and improving month on month.
- Active partnerships with a set of UAE schools, with counsellors referring students to UPDEED. The target number is agreed with the founders in month one.
- A calendar of school sessions,



webinars and fairs feeding the pipeline every month.
- Enrolment and revenue targets met for the UAE cohorts and the UPDEED Fellowship.

What we're looking forMust-haves

- 10+ years in education sales, business development or admissions, with at least 5 years in the UAE.
- A track record of building school partnerships and growing student enrolment.
- Experience with study-abroad pathways, international admissions or test preparation (IELTS, SAT).
- Has set up or scaled an education business or division in the UAE.
- Has led sales or admissions teams, with KPIs and conversion targets.
- Comfortable counselling students and parents, and presenting to schools.
- Bachelor's degree; an MBA is a plus.

Nice-to-haves

- An existing network of school counsellors and principals in Dubai, Abu Dhabi and Sharjah.
- Experience with institutional or government-linked education projects.
- Hands-on with a CRM, ideally HubSpot.
- Arabic, Hindi or another language spoken by UAE families.
- UAE driving licence.

What we offer
- Competitive fixed salary plus performance incentives on enrolments and partnerships.
- An early, senior seat at a growing education company, working directly with the founders.
- Real ownership of the UAE market and the room to build the team under you.
- Programmes you can sell with conviction: students leave with real research, ventures and projects, not just advice.

How to applySend your CV and a short note on a partnership or enrolment result you're proud of to [email protected], with the subject line "Business Development Lead – UAE".

📌 Business Development Lead (Bengaluru)
🏢 Updeed
📍 Bengaluru