Bhima Jewellery, one of the leading Jewellers in India and UAE, a brand trusted by generations is looking for aggressive go getters and result oriented candidates to join our Marketing Team at Various locations in Trivandrum.

Position: Marketing Executive

Industry: Jewellery / Luxury Retail

Experience: 2–4 Years

Employment Type: Full-Time

Location: Pothencode

Reports To: Marketing Manager / Sales & Marketing Manager

About the Role

We are looking for a creative, energetic, and result-oriented Marketing Executive to support the marketing and brand-building activities of our jewellery business.

The ideal candidate will have 2–4 years of experience in jewellery, luxury retail, fashion, lifestyle, or premium brands, with hands-on experience in digital marketing, social media, campaigns, events, customer engagement, and promotional activities.

The candidate will help increase brand awareness, generate customer leads, drive showroom footfall, and support sales through effective marketing initiatives.

Key Responsibilities

Marketing & Campaign Management

* Assist in planning and executing marketing campaigns to increase brand awareness and sales.

* Coordinate promotional campaigns for festive seasons, weddings, new collections, special offers, and product launches.

* Develop and execute local marketing activities to increase showroom footfall and customer engagement.

* Coordinate with internal teams and external agencies for marketing campaigns and promotional materials.

* Monitor campaign performance and prepare regular marketing reports.

* Ensure all marketing activities follow the company’s brand guidelines.

Digital & Social Media Marketing

* Manage and coordinate the company’s social media activities across relevant platforms.

* Plan and maintain social media content calendars.

* Coordinate with designers, photographers, videographers, and content creators for jewellery-related content.

* Assist in creating engaging content for jewellery collections, offers, events, and brand stories.

* Monitor social media engagement, reach,



leads, and conversions.

* Support paid digital advertising campaigns and coordinate with agencies where required.

* Research current digital, jewellery, fashion, and luxury retail trends.

Lead Generation & Customer Engagement

* Support marketing activities to generate qualified customer leads.

* Coordinate with the sales team to ensure timely follow-up and conversion of marketing leads.

* Assist in customer database management and CRM campaigns.

* Support email, SMS, WhatsApp, and other customer communication campaigns.

* Develop customer engagement initiatives to encourage repeat purchases and referrals.

* Analyze customer responses and campaign performance.

Events & Promotions

* Assist in planning and executing jewellery exhibitions, launches, promotional events, trunk shows, and VIP events.

* Coordinate with event agencies, vendors, influencers, media partners, and other stakeholders.

* Support guest invitations, registrations, event promotions, and post-event follow-ups.

* Ensure proper branding and promotional material at events and showroom activities.

Brand & Market Research

* Monitor competitor marketing activities, promotions, pricing communication, and campaigns.

* Research jewellery, fashion, luxury, and consumer trends.

* Identify new marketing opportunities and customer segments.

* Support the development of marketing ideas to strengthen the brand’s market presence.

Requirements

* Bachelor’s degree in Marketing, Business Administration, Communications, Digital Marketing, or a related field.

* 2–4 years of relevant experience in jewellery, luxury retail, fashion, lifestyle, or premium brands.





* Hands-on experience in digital marketing and social media marketing.

* Good understanding of social media platforms and digital advertising.

* Experience coordinating marketing campaigns and events.

* Strong communication, coordination, and interpersonal skills.

* Creative mindset with strong attention to detail.

* Positive knowledge of MS Office, especially Excel and PowerPoint.

* Experience with Canva or other basic design/content tools is an advantage.

* Ability to manage multiple marketing activities and meet deadlines.

* Knowledge of jewellery or luxury retail is preferred.

Key Performance Indicators (KPIs)

* Marketing campaign performance

* Qualified leads generated

* Showroom footfall generated through marketing activities

* Customer engagement and database growth

* Social media reach and engagement

* Digital campaign ROI

* Event attendance and customer conversion

* Customer acquisition and retention

* Marketing activity completion within budget and timelines

Preferred Skills

Digital Marketing | Social Media Marketing | Jewellery Marketing | Campaign Management | Content Coordination | Lead Generation | CRM | Event Management | Brand Promotion | Market Research | Influencer Marketing | Customer Engagement

Salary : Starting From ₹15,000.00 Plus Performance based Incentive , Food &Travel; Allowance

Other Company Benefits : EPF,ESI & LWF etc.

Two wheeler License is a must

Travel expense provided by the company

Submit your Resume along with Passport size colour photo to [email protected] For more details call us on +91-XXXXXXXXXX

Job Type: Full-time

Pay: ₹18,000.00 - ₹25,000.00 per month

Benefits:

- Food provided
- Health insurance
- Provident Fund

Education:

- Bachelor's (Preferred)

Experience:

- Lead generation: 1 year (Preferred)
- total work: 1 year (Preferred)
- Marketing: 1 year (Preferred)

Language:

- English (Preferred)

Work Location: Hybrid remote in Pothencode, Thiruvananthapuram, Kerala

📌 Marketing Executive (Pothencode)
🏢 BHIMA JEWELLERY
📍 Pothencode