About ADko

ADko Marketing & Technologies is a performance marketing and growth partner helping startups, SMEs, D2C brands, e-commerce businesses, and established companies generate leads, acquire customers, increase revenue, and scale sustainably.

We combine strategy, creative, data, technology, and execution to deliver measurable growth.

Role Overview

We are looking for a Performance Marketing Manager to plan, execute, optimise, and scale paid advertising campaigns across multiple client accounts.

The ideal candidate should be data-driven, commercially aware, and capable of improving campaign performance through better targeting, creative strategy, tracking, landing pages, and continuous optimisation.

Key Responsibilities

- Plan and manage campaigns across Meta Ads, Google Ads, YouTube Ads, and other relevant channels
- Develop strategies for lead generation, customer acquisition, e-commerce sales, remarketing, and conversions
- Monitor and optimise CPL, CPA, ROAS, CTR, CPC, CPM, conversion rates, and lead quality
- Manage campaign budgets and identify opportunities for profitable scaling
- Conduct audience research and develop targeting strategies
- Work with designers and content teams to create performance-focused ad creatives
- Test different audiences, creatives, offers, messaging, and campaign structures
- Manage conversion tracking using GA4, Google Tag Manager, Meta Pixel, Conversion API, and UTM tracking
- Analyse landing pages and recommend improvements to increase conversion rates
- Prepare weekly and monthly performance reports with actionable insights




- Communicate campaign performance, learnings, and recommendations to internal teams and clients
- Manage multiple client accounts with strong ownership and accountability

Required Skills

- Strong hands-on experience with Meta Ads and Google Ads
- Good understanding of lead generation and conversion-focused campaigns
- Strong analytical and problem-solving skills
- Knowledge of GA4, Google Tag Manager, Meta Pixel, and conversion tracking
- Understanding of customer funnels, audience targeting, and creative strategy
- Basic knowledge of landing page optimisation and CRO
- Strong communication and reporting skills
- Ability to manage multiple campaigns and priorities simultaneously

Preferred Experience

- 5+ years of performance marketing experience
- Agency experience is preferred
- Experience managing meaningful advertising budgets
- Experience working across multiple industries or client accounts
- Knowledge of CRM, marketing automation, Looker Studio, or attribution tools is an advantage

What We Look For

We want someone who goes beyond simply running ads.

You should be able to understand why a campaign is performing the way it is, identify what needs to change, test new ideas, and continuously improve results.

If you are passionate about performance marketing, data, experimentation, and measurable business growth, we would like to hear from you.

Pay: ₹40,000.00 - ₹60,000.00 per month

Advantages:

- Work from home

Education:

- Bachelor's (Required)

Experience:

- Performance marketing: 4 years (Required)

Work Location: Remote

📌 Performance Marketing Manager (India)
🏢 ADko Marketing & Technologies
📍 India