Position Overview

The Paid Social Specialist will provide tactical paid social recommendations and manage paid social media campaigns for clients. They will plan, execute, optimize, and report on paid social media efforts with some oversight from more senior team members. You must have experience in Facebook and Instagram. X (Twitter), Pinterest, LinkedIn, and Snapchat are a plus. In this position, you will own responsibility of day-to-day campaign management, trafficking, monitoring, and optimizing campaigns to meeting client KPIs. You are up to date on the latest and greatest across social platforms & trends and have an eye on what is new and exciting in the space. You will help provide training and mentoring to junior team members to help them grown and advance in their careers.
Compensation: Indian Rupee $116,667 - $166,667 montly

Responsibilities
- Provides tactical details and strategic input to develop paid social media recommendations.
- Ability to independently execute and optimize comprehensive paid social campaigns within platform for the brand you work on.



Duties include: trafficking campaigns within platform, monitor creative requests and spec details, quality assurance, adhering to timelines and following general paid social best practices.
- Monitors campaign performance to achieve goal KPIs and budget parameter, recommending optimizations based on observed data and trends.
- Collaborate to compile and share routine campaign performance reports, providing insightful observations, and recommend tests internally and with clients.
- Presents recommendations and reports results with thoughtful next steps and actions, communicate with internal and external partners, maintaining qualified and collaborative relationships.
- Stay up to date with partner offerings, platform enhancements and industry updates, making applicable recommendations for clients.
- Attend internal and external trainings and complete required social platform certifications as neede

📌 Paid Social Specialist (New Delhi)
🏢 Vida Shoes International
📍 New Delhi