15 Oct
|
Regeneron Pharmaceuticals
|
India
15 Oct
Regeneron Pharmaceuticals
India
Build our future together:
Regeneron is founded on the belief that the right idea, combined with the right team, can lead to significant transformations. Our growing global network is dedicated to inventing, developing, and commercializing medicines that change lives for those with serious diseases. In doing so, we are pioneering innovative approaches to science, manufacturing, and commercialization, as well as redefining our understanding of health.
At Regeneron, we are seeking a Marketing Enablement Program Manager - Pod Lead to join our Hyderabad Global Capability Center (GCC). As a founding member of the GCC, you will lead a team supporting U.S. and Global Marketing organizations through marketing coordination, omnichannel enablement, promotional review support, launch readiness activities, and operational excellence initiatives. This role provides an chance to build scalable processes, drive marketing effectiveness, and lead a high-performing team within a global, highly matrixed organization.
When & Where:
Hyderabad, India (Hybrid)
Discover your role:
- Lead and manage a team of 3 Senior Analysts, assigning resources, balancing workloads, and ensuring quality control across deliverables.
- Oversee budget management, forecasting, launch readiness reviews, and marketing performance monitoring activities.
- Manage multiple concurrent projects across omnichannel initiatives, promotional material updates, and market implementation activities.
- Drive omnichannel optimization efforts to ensure consistency and effectiveness across marketing assets and tactics.
- Lead Veeva workflow management and JRC (Joint Review Committee) sponsorship activities, ensuring timely review and approval processes.
- Support marketing excellence initiatives, brand stewardship activities, patient-focused programs, and overall brand strategy execution.
- Own consolidated budget reporting, project documentation, and stakeholder communications across marketing workstreams
- Guide content creation, editorial support, and tactical communications development.
- Establish operating procedures, documentation standards, and scalable frameworks for marketing enablement within the Hyderabad GCC.
- Partner with Global and local market teams to support launch readiness, competitor intelligence, sales meetings, congress activities, and affiliate engagement.
- Coordinate knowledge transfer initiatives and transition plans to successfully localize marketing operations into the GCC.
- Build and scale repeatable workflows, templates, and playbooks to improve efficiency, quality, and marketing execution excellence.
This role requires:
- Bachelor's degree in Marketing, Communications, Life Sciences, or a related field. MBA from a Tier-1 institution or PMP certification preferred.
- 7+ years of experience in pharmaceutical or biotechnology marketing.
- Minimum 2 years of people leadership experience managing marketing coordination or enablement teams.
- Demonstrated experience working in highly matrixed, global organizations.
- Strong project management, stakeholder management, and organizational skills.
- Ability to manage multiple priorities while maintaining quality and delivery timelines.
- Strong written and verbal communication skills and the ability to collaborate effectively across global teams and time zones.
- Experience with Veeva Vault Promo Mats and pharmaceutical promotional review processes (JRC/MLR).
- Strong understanding of omnichannel marketing, digital asset management, and marketing performance measurement.
- Experience with budget management, compliance oversight, and marketing operations support.
- Familiarity with AI-enabled content solutions and emerging marketing technologies.
- Experience tracking delivery metrics, asset quality, team utilization, and operational performance indicators.
- Proven leadership capabilities with experience coaching, developing, and retaining talent.
- Excellent problem-solving and decision-making skills in a fast-paced environment.
- Strong cross-functional collaboration skills with the ability to influence stakeholders across multiple functions and regions.
- Ability to work in a hybrid IST/US EST model and effectively partner with U.S.-based teams and agency partners.
📌 Marketing Enablement Program Manager - Pod Lead (India)
🏢 Regeneron Pharmaceuticals
📍 India