*Digital Marketing Head:*
Role: Own and personally execute digital marketing across social media, SEO, and content, while directing a team of designers. You are the strategist and the doer.

*Responsibilities*

*Strategy & Ownership*

* Build the annual and monthly digital plan with clear, measurable KPIs
* Direct the design team: give creative briefs, review outputs, and ensure brand consistency
* Manage tools, freelancers (e.g., photographers, videographers), and budgets
* Report monthly to management with insights and next actions

*Social Media Marketing (hands-on)*

* Plan content calendars and write captions, reel scripts, and campaign concepts
* Schedule and publish posts, and manage community engagement and DMs
* Brief designers on creatives and carousels, and approve final output
* Track analytics and adjust content based on what performs

*SEO (hands-on)*

* Do keyword research, competitor audits, and content gap analysis




* Handle on-page optimization, basic technical SEO, and site audits
* Build backlinks and manage Google Business Profile and local SEO
* Track rankings, traffic, and lead quality in GA4 and Search Console

*Content (hands-on)*

* write social copy, and email/WhatsApp campaigns
* Define brand voice and content pillars across the funnel
* Repurpose content across platforms

Requirements

* 1-2 years in digital marketing with proven results in both SMM and SEO
* Robust writing skills (portfolio or live samples required)
* Working knowledge of Search Console, SEMrush/Ahrefs, Meta Business Suite, and scheduling tools
* Experience briefing and reviewing designers
* Comfortable doing execution work daily, not only strategy
* Analytical: ties activity to leads and ROI

📌 Digital Marketing Head (Vadodara)
🏢 Algorion Research and Analysis
📍 Vadodara