Job Description: An Area Sales Officer (ASO) drives revenue growth, manages distributor and retailer networks, and achieves sales targets within a designated geographic territory. Role Summary

- Primary Objective: Maximize market share, product distribution, and secondary sales volume within the assigned region.
- Reporting To: Area Sales Manager (ASM), Regional Sales Manager (RSM), or Sales Head.
- Work Type: Field-intensive role requiring daily market visits, beat planning, and channel partner coordination.

Key Responsibilities
- Target Achievement: Deliver monthly, quarterly, and annual primary and secondary sales targets.
- Channel & Distributor Management: Onboard, manage, and evaluate stockists, distributors, and wholesalers to ensure smooth order fulfillment and stock availability.
- Retail Coverage (Beat Plan): Visit retail outlets regularly based on a structured journey plan to push full product ranges and manage product displays.
- Market Expansion: Add current dealer/retail accounts and widen product placement in existing outlets.
- Scheme & Promotion Execution: Roll out company trade schemes, promotional offers, and point-of-sale (POS) materials to retailers.
- Competitor & Market Intelligence: Track competitor pricing, new product launches, and shifting customer demands in the assigned territory.




- Payments & Collections: Monitor outstanding payments, credit limits, and timely collections from distributors and clients.
- Reporting: Submit daily visit logs, order bookings, and sales metrics via CRM or mobile sales reporting apps.

Required Qualifications & Skills
- Education: Bachelor’s degree in Business Administration, Marketing, or a related field (some companies accept diplomas with proven experience).
- Experience: 1 to 5 years of field sales experience, preferably in FMCG, pharma, telecom, or retail sectors.
- Key Skills:
- Strong local area knowledge and distributor/retailer network.
- Negotiation and objection-handling capabilities.
- Basic smartphone/CRM app literacy and data reporting.
- Results-driven mindset with independent field execution ability.

Typical Compensation & Environment
- Salary Range: Varies by industry and location (typically ₹18,000 to ₹45,000+ per month base pay in India, plus performance incentives and travel allowances).
- Working Hours: Standard full-time corporate/field schedule (often 6 days a week) with extensive local travel.

JOB APPLY
http://jobs.vinayakjob.com/
CONTACT DETAILS -
Name - YUNITA DAS
Number - (phone hidden)

📌 Area Sales Officer For Steel Trading - Raipur , Chhattisgarh
🏢 Vinayak Outsourcing Works
📍 Raipur