We are looking for a results-driven Specialist – AI Search Optimisation to lead and execute strategies that improve brand visibility across AI-powered search platforms including ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Bing Copilot, and voice/search assistants.

This role goes beyond traditional SEO. The ideal candidate understands how Large Language Models (LLMs), semantic search, structured data, entity optimisation, and AI-driven content discovery work. You’ll help ensure our brands are discoverable, referenced, and recommended inside emerging AI search ecosystems.

Experience in the hotel or hospitality industry is a strong advantage.

Key Responsibilities

- Develop and execute AI Search Optimisation strategies across AI-first search ecosystems
- Optimise websites and digital assets for AI-generated search experiences and conversational discovery
- Improve brand/entity recognition across LLMs and semantic search systems
- Implement structured data/schema strategies to improve AI visibility and machine readability
- Work on topical authority, entity mapping, internal linking, and knowledge graph optimisation
- Monitor how brands appear in AI search responses and identify optimisation opportunities
- Collaborate with content, SEO, development, and marketing teams to create AI-friendly content frameworks
- Optimise content for zero-click search, featured snippets, AI summaries, and conversational queries
- Conduct technical audits focused on crawlability, indexing, structured data, and semantic relevance
- Analyse search trends, AI referral traffic, prompt visibility, and user intent patterns
- Track performance using tools such as Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, and AI monitoring tools




- Stay updated with changes in Google AI Overviews, OpenAI ecosystems, semantic search, and AI ranking behavior

Requirements

- Minimum 2 years of hands-on experience in SEO, AI Search Optimisation, Semantic SEO, or related digital search roles
- Solid understanding of AI Search / Generative Search, Semantic SEO, Entity-based optimisation, Structured data/schema markup, Technical SEO, Search intent modelling, and LLM content optimisation
- Experience working with AI-driven search ecosystems such as ChatGPT, Perplexity AI, Google Gemini,
- Strong analytical and data interpretation skills
- Experience with SEO and analytics tools including GA4, Ahrefs, Semrush, Screaming Frog, and Search Console
- Understanding of prompt engineering and AI content evaluation is a plus
- Ability to work independently and drive measurable organic growth
- Excellent communication and reporting skills

Preferred Qualifications

- Experience in hotel, hospitality, travel, or tourism marketing is added advantage
- Experience managing multi-location or international SEO campaigns
- Familiarity with CMS platforms such as WordPress, Webflow, or custom CMS environments
- Understanding of AI-assisted content workflows and automation tools

What We’re Looking For

- Someone who understands where search is heading not where it was 5 years ago
- A person obsessed with visibility, discoverability, and organic growth in AI ecosystems
- Someone who can combine technical SEO, AI understanding, and content strategy into measurable business outcomes

Job Details

Role: Specialist – AI Search Optimisation

Experience: 2+ Years

Employment Type: Full-time

Location: Bangalore

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We'd love to hear from you. Write to us at [email protected] with your experience.

📌 Specialist, AI Search Optimization (Bengaluru)
🏢 dhi Hospitality
📍 Bengaluru