Social Media Marketing InternCompany: Pahad Rituals

Location: India - Fully Remote

Employment Type: Internship

Duration: 2 months

Stipend: ₹7,000 per month

Work Arrangement: Flexible, deliverables-based

About Pahad RitualsPahad Rituals is an emerging skincare brand built around the philosophy of Simple Skincare. Thoughtful Ritual. Our goal is to make skincare simpler, more intentional, and approachable through thoughtfully created products and meaningful content.

We are looking for a creative, proactive, and organised Social Media Marketing Intern to work directly with the founder and help build the brand's social media presence.

This is a hands-on opportunity to gain practical experience in content creation, graphic design, social media strategy, digital marketing, and brand building while contributing to the growth of an emerging skincare brand.

About the RoleThis is a fully remote, flexible internship intended for currently enrolled college students who are interested in social media marketing, content creation, and the beauty and skincare industry.

You will contribute to the complete social media marketing process, including creating short-form videos, designing social media creatives, planning content calendars, researching trends, and monitoring content performance.

We are looking for someone who can do more than simply execute instructions. You should be comfortable suggesting ideas, planning content proactively, working independently, and consistently delivering quality work within deadlines.

Key Responsibilities1.

Video Content

Creation

- Create a minimum of 5 completed short-form videos per week, generally 30–60 seconds each.
- Appear on camera and present skincare-related topics confidently, naturally, and engagingly.
- Independently plan, film, and edit videos using a smartphone or camera.
- Develop content around skincare education, ingredients, product awareness, beauty routines, and brand storytelling.
- Follow content briefs and scripts while contributing original ideas and creative presentation styles.
- Deliver polished, ready-to-publish videos within agreed deadlines.

2.

Social Media

Design
- Design Instagram posts, carousels, stories, and promotional creatives.
- Create visually appealing graphics consistent with Pahad Rituals' premium, minimal brand identity.
- Adapt designs to different social media formats and platform requirements.
- Maintain consistency in typography, colors, imagery, and overall brand presentation.

3.

Content

Planning and Social Media Strategy
- Develop weekly and monthly social media content calendars.
- Plan a balanced mix of reels, static posts, carousels, stories, and promotional content.
- Research skincare topics, competitors, audience interests, and relevant social media trends.
- Suggest content ideas, video hooks, captions, calls to action, and relevant hashtags.
- Help plan campaigns around product launches, brand awareness, and product education.
- Align content plans with the brand's marketing objectives and creative direction.
- Proactively suggest ways to improve content quality, reach, engagement, and brand awareness.

4.

Social Media





Management
- Prepare captions and supporting copy for social media posts.
- Organize content and schedule approved posts using available platform tools.
- Maintain a consistent publishing calendar and coordinate content deadlines.
- Monitor content performance, including views, reach, engagement, and audience response.
- Identify opportunities to improve content quality, consistency, and audience engagement.

5. Collaboration and Execution
- Work directly with the founder to discuss content plans, priorities, and campaign ideas.
- Participate in scheduled online check-ins and provide regular progress updates.
- Incorporate feedback and make reasonable revisions to submitted work.
- Organize content files, drafts, final videos, and design assets.
- Manage assigned tasks independently while meeting agreed deadlines.
- Communicate proactively about progress, challenges, and upcoming deliverables.

Required Skills and QualificationsApplicants must carefully review the following requirements before applying. 1. On-camera confidence: Must be comfortable appearing in videos and speaking directly to the camera.

2. Video filming skills: Must be able to record transparent, well-framed videos with suitable lighting and audio using a smartphone or camera.

3. Video editing skills: Must be able to independently edit raw footage into polished short-form videos. Familiarity with video editing tools is beneficial.

4. Graphic design skills: Must have basic design skills and be able to create social media posts, carousels, stories, and promotional creatives using Canva or similar tools.

5. Social media understanding: Should understand Instagram Reels, short-form video formats, content hooks, storytelling, audience engagement, and current social media trends.

6. Content planning ability: Must be able to organize ideas into a content calendar and think strategically about what to publish, why it matters, and whom it is intended to reach.

7. Communication skills: Must communicate clearly, present information naturally on camera, and coordinate professionally online.

8. Creativity and initiative: Should be comfortable proposing ideas, researching trends, experimenting with formats, and improving content based on feedback.

9. Time management: Must be able to prioritize tasks, manage deadlines independently, and consistently meet the required weekly deliverables.

10. Equipment and internet access: Must have access to a suitable smartphone or camera, video editing and design tools, and a reliable internet connection.

11. Interest in skincare and beauty: A genuine interest in skincare, beauty, personal care, or related content is important.





Who Should Apply?This internship is intended for currently enrolled college or university students who want hands-on experience in social media marketing, content creation, and digital brand building.

We are particularly interested in students who:

- Enjoy beauty, skincare, and personal care content.
- Are comfortable appearing on camera and communicating confidently.
- Have an interest in social media trends, visual storytelling, and digital marketing.
- Are creative, organized, proactive, and willing to learn.
- Can manage their academic commitments alongside the responsibilities of this internship.
- Can commit to the full two-month duration and the minimum weekly content requirements.

Prior professional experience is not mandatory. However, applicants must demonstrate basic video filming and editing skills, on-camera confidence, and the ability to create social media graphics. A large social media following or professional portfolio is not required. Personal projects and self-created sample content are welcome.

Work Arrangement and Flexibility

- Duration: 2 months.
- Stipend: ₹7,000 per month.
- Work arrangement: Fully remote, with no office visits or on-site work required.
- Schedule: Flexible and deliverables-based, without fixed daily working hours or specified working days.
- Minimum video output: 5 completed short-form videos per week, each approximately 30–60 seconds long.
- Additional deliverables: Social media graphics, content calendars, captions, scheduling, and weekly performance updates.
- Reporting: Direct coordination with the founder of Pahad Rituals.

We focus on the quality and timely completion of work rather than fixed hours spent online. You will be responsible for planning and completing assigned tasks, meeting deadlines, and maintaining consistent output. Once your assigned tasks and deliverables for the day are completed, you are free to log off early rather than remain online for fixed hours.

You are expected to manage your time responsibly, communicate proactively, attend scheduled online check-ins, respond to work-related messages within agreed timelines, and incorporate feedback when required.

Flexibility does not mean reduced responsibility. All deadlines, content quality standards, and agreed deliverables must be met.

How to ApplyInterested candidates should email [email protected] with the following:

- A brief introduction about yourself.
- Your current college or university, course, and year of study.
- Links to any reels, short-form videos, or social media designs you have created.
- A short sample video demonstrating your on-camera confidence and communication skills.
- A brief note explaining why you are interested in social media marketing and Pahad Rituals.

A professional portfolio is not mandatory. Personal projects and self-created samples are welcome, provided they demonstrate your relevant skills. Email subject: Application – Social Media Marketing Intern

- We value creativity, authenticity, initiative, and consistency. If you enjoy creating content, planning marketing ideas, and helping build a brand from an early stage, we would love to hear from you.

📌 Social Media Marketing Intern (India)
🏢 Pahad Rituals
📍 India