Hiring: Senior Marketing Manager – FMCG

? New Delhi, GT Road

Key Responsibilities:

- Lead brand marketing strategy across online + offline channels
- Own ATL, BTL, digital, social media & consumer activation initiatives
- Develop and execute brand campaigns to drive awareness, consideration & sales
- Drive trade marketing strategy across GT, MT, modern trade & key accounts
- Work closely with sales & distribution teams to translate brand strategy into market execution
- Own consumer insights, category trends & competitor analysis to identify growth opportunities
- Develop annual marketing plans, brand calendars & campaign budgets
- Drive product launches, current SKU introductions & portfolio growth
- Build strong in-store visibility, merchandising & point-of-sale execution
- Lead agencies and external partners across creative, media, digital, activation & PR
- Track brand health, campaign ROI, market share & marketing effectiveness
- Partner with leadership on overall business growth, revenue and profitability objectives

What We’re Looking For:

- 9–13 years of experience in FMCG marketing / brand management
- Strong experience with established FMCG brands,



preferably food, staples or consumer products
- Proven track record across brand marketing + trade marketing
- Strong understanding of both offline and digital/online marketing
- Experience managing 360° marketing campaigns from strategy to execution
- Strong exposure to GT, MT, modern trade & retail marketing
- Experience working closely with sales, distribution, product and commercial teams
- Strong consumer orientation with the ability to combine brand building with business results
- Candidates from leading Indian or multinational FMCG companies preferred
- Strong analytical, communication, stakeholder management & agency management skills

Why This Role:

- Opportunity to take end-to-end ownership of a growing FMCG brand
- High visibility and direct impact on brand growth & market expansion
- Build and shape the marketing function, strategy & execution roadmap
- Work across brand, digital, trade and consumer marketing

- • Prospect to play a key role in taking the brand to the next stage of scale

📌 Senior Marketing Manager I FMCG I Delhi (New Delhi)
🏢 MetaMorph
📍 New Delhi