SENIOR MANAGER / HEAD – GLOBAL SALES & BUSINESS DEVELOPMENT

Shira MedTech Pvt. Ltd.

Build the next global medical-device brand from India.

Shira MedTech is an award-winning medical-device innovation company developing precision surgical instruments for microsurgery and reconstructive surgery. Its patented 3-Jaw Microvascular Clamp has been clinically evaluated and Shira products are already reaching surgeons across multiple countries. The company is now expanding its hospital, distributor and international footprint.

We are looking for a senior sales and business-development professional who can take ownership of this next phase of growth.

The Role

This is a high-ownership commercial role for someone who understands how medical devices are actually sold — through surgeons, hospitals, procurement teams, distributors, clinical adoption and long-term relationships.

You will be responsible for building and scaling Shira’s sales engine across India and selected international markets.

Key Responsibilities

- Hospital & Institutional Sales

Develop relationships with leading hospitals, medical colleges, surgical centres and teaching institutions.

Build relationships with surgeons, department heads, procurement teams and hospital management.

Drive product evaluations, trials, demonstrations and conversions.

Develop institutional accounts and repeat business.

Understand hospital procurement processes, tenders and purchase cycles.

Build a strong pipeline of institutional opportunities.

Shira already accepts institutional POs from hospitals, medical colleges and surgical training centres and has a sample-evaluation programme, making hospital conversion an important part of the commercial role.

- Distributor Network Development

Identify, evaluate and appoint distributors across India.

Build distributor relationships and commercial plans.

Set territory targets, pricing structures and sales plans.

Train and enable distributor sales teams.

Monitor distributor performance, pipeline and collections.

Identify gaps in regional coverage and appoint new partners.

- International Business Development

Identify high-potential international markets for Shira products.





Develop relationships with medical-device distributors and channel partners.

Lead distributor onboarding and territory development.

Understand local market requirements, registration pathways and procurement structures in coordination with the regulatory team.

Build a predictable international sales pipeline.

Travel internationally when required to develop markets and partners.

Shira is already actively expanding its global distribution network, with distribution coverage in India and Malaysia and direct international supply capability.

- Clinical & Key Opinion Leader Relationships

Build relationships with microsurgeons, plastic surgeons, reconstructive surgeons and other relevant specialists.

Work with clinical experts to support product adoption.

Coordinate product demonstrations, workshops and surgeon education programmes.

Capture market feedback and convert it into actionable inputs for product and management teams.

- Revenue Ownership

Own monthly, quarterly and annual sales targets.

Maintain a structured sales pipeline and forecasting system.

Track conversion from lead → evaluation → clinical adoption → purchase → repeat order.

Monitor territory-wise and distributor-wise revenue.

Work closely with operations and finance on pricing, margins, inventory and collections.

- Building the Sales Organisation

Establish sales processes, CRM discipline and reporting.

Develop sales playbooks and distributor onboarding processes.

Eventually build and manage a high-performing sales team.

Bring structure to a rapidly scaling medtech business without creating unnecessary bureaucracy.

What We Are Looking For

Essential

7–12 years of sales/business-development experience

Strong experience in medical devices, surgical instruments, healthcare equipment or allied medtech

Proven experience selling through hospitals and distributors





Experience dealing with doctors/surgeons as well as procurement/commercial teams

Experience managing channel partners/distributors

Strong commercial and negotiation skills

Willingness to travel extensively

Excellent communication and presentation skills

Strongly Preferred

Experience in international medical-device sales

Existing relationships with distributors in India and/or overseas

Experience entering new geographies/markets

Experience with surgical instruments, operating-room products, microsurgery, plastics/reconstructive surgery or related categories

Experience working in a startup/scale-up environment

Exposure to regulatory/commercial requirements for international medical-device markets The ideal candidate

We are particularly interested in someone who has actually built markets, rather than someone who has only managed an existing sales territory.

You should be able to walk into a new geography, identify the right distributor, open the right hospital relationships, understand who influences the purchase decision, get the product evaluated and convert that prospect into recurring revenue.

Why Join Shira?

This is an opportunity to join early enough to materially influence the company’s global growth, rather than inherit an established sales territory.

You will work directly with the leadership team and have the opportunity to shape:

India hospital sales

National distributor network

International distribution

Key surgeon relationships

New-market entry

Sales strategy and processes

Future sales team

ESOP participation will be available for the right candidate, particularly where the candidate brings significant industry relationships, international experience and demonstrated ability to build revenue.

Shira’s products are already positioned for international distribution, with the company reporting presence across 20+ countries and active efforts to expand its distributor network.

Compensation

Competitive fixed compensation + performance-linked incentives + ESOP opportunity

- Compensation will be aligned with experience, existing industry network and demonstrated revenue-generation capability.

📌 Senior Manager, Global Sales and Business Development (Gandhinagar)
🏢 Shira MedTech
📍 Gandhinagar