Performance Marketer – E-Commerce & Paid Advertising

Company: JAZP.com

Location: Kannur, Kerala

Experience: 3+ Years

Employment Type: Full time

Primary Market: Qatar

About JAZP.com

Founded in 2018, JAZP.com is a technology-driven e-commerce company operating across the UAE, Qatar, and India. We offer a wide range of non-food products, including electronics, gadgets, home appliances, household products, lifestyle products, and more.

We are looking for a highly skilled Performance Marketer to drive product sales and profitable growth, primarily targeting the Qatar market.

Key Responsibilities

- Plan, launch, manage, and optimize e-commerce sales campaigns targeting customers in Qatar.
- Run and manage Meta Ads (Facebook & Instagram), Google Ads, and, where required, TikTok and Snapchat Ads for the Qatar market.
- Regularly analyze the JAZP.com website and product catalogue to identify and select high-potential products for the Qatar market.
- Select products based on demand, pricing, availability, competition, margins, and profitability.
- Develop product-specific marketing strategies and scale successful products and campaigns.
- Monitor and optimize CTR, CPC, CPL, CPA, conversion rate, ROAS, ROI, revenue, advertising cost, profit, margin, and contribution.
- Identify winning products, audiences, creatives, and campaigns and scale them while maintaining profitability.
- Conduct A/B testing of products, creatives, ad copy, audiences, placements, and campaigns.
- Manage advertising budgets and control unnecessary marketing expenditure.




- Analyze backend marketing and sales data and take data-driven decisions to improve campaign performance.
- Communicate directly with sellers regarding product pricing, seller contribution, promotions, and negotiations to improve campaign profitability.
- Coordinate with the creative, e-commerce, sales, inventory, and seller teams to improve product performance.
- Monitor and maintain accurate Meta Pixel, Conversion API, GA4, Google Tag Manager, event tracking, conversion tracking, and attribution.
- Use AI tools and advanced AI-based marketing methods for product research, campaign analysis, creative development, audience analysis, competitor research, and performance optimization.
- Stay updated with advertising platforms, algorithms, AI tools, tracking technologies, and performance marketing trends.

Requirements

- 3+ years of hands-on experience in Performance Marketing, preferably in ecommerce.
- Strong practical experience in Meta Ads and Google Ads.
- Experience with TikTok Ads and/or Snapchat Ads is an advantage.
- Proven experience in selling physical products through paid advertising.
- Experience in running campaigns specifically targeting GCC/Qatar customers is highly preferred.




- Demonstrable experience in scaling profitable e-commerce campaigns.
- Strong understanding of ROAS, ROI, CPA, CPC, CTR, CPL, conversion rate, revenue, profit, margin, contribution, and advertising cost.
- Strong analytical skills with the ability to interpret backend data and make quick, data-driven decisions.
- Hands-on experience with Meta Pixel, Conversion API, GA4, Google Tag Manager, and conversion/event tracking.
- Experience in A/B testing, retargeting, audience segmentation, lookalike audiences, and campaign scaling.
- Strong understanding of product selection, budget optimization, and profitability.
- Good communication and negotiation skills for dealing with sellers.
- Candidates must be able to demonstrate previous campaign performance/results.
- English communication is required; Hindi communication is preferred.

Key Focus of the Role

Product Selection → Qatar Market Research → Campaign Planning → Ad Execution →

Data Analysis → Optimization → Scaling →

Profitability The primary objective is to increase JAZP.com product sales in Qatar while maintaining healthy ROAS, ROI, contribution, and overall profitability.

Global Exposure

- Opportunity to work with an international e-commerce business and Qatar market.
- Exposure to a wide range of products and large-scale e-commerce advertising campaigns.
- Experience in seller management, product pricing, profitability, AI tools, and advanced performance marketing.

Share your resume : [email protected]

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📌 Meta Ads Specialist (Kannur)
🏢 Jazp.com
📍 Kannur