15 Oct
|
Cantabil Retail
|
Gurugram
15 Oct
Cantabil Retail
Gurugram
Company Description Cantabil Retail India Ltd., established in 2000, is a leading Indian apparel company that designs, manufactures, brands, and retails clothing under the CANTABIL label. The brand offers a comprehensive range of family wear, including men’s formal and casual shirts, trousers, denim, suits, blazers, jackets, woollens, as well as women’s and kids’ clothing. Over the past 24 years, Cantabil has expanded into accessories such as perfumes, deodorants, towels, innerwear, wallets, and trolleys, strengthening its lifestyle offering.
Cantabil’s products are available across major online marketplaces including Myntra, Ajio, Flipkart, and Amazon, and through its own e-commerce platform, Cantabilshop.com. The company continues to grow its presence as a trusted, value-driven fashion and lifestyle brand for families across India.
Role Description The Head of Digital Marketing will lead Cantabil’s digital growth strategy and oversee all online marketing initiatives for the brand. This full-time, on-site role based in Saraswati Vihar involves planning and executing digital campaigns across performance marketing, social media, SEO/SEM, email, and marketplaces to drive brand awareness, traffic, and revenue. The role includes managing digital budgets, optimizing campaigns through data-driven insights, and collaborating with e-commerce, merchandising, and creative teams to ensure cohesive brand communication.
The Head of Digital Marketing will monitor web analytics, track key performance indicators,
and implement lead generation strategies to support both online and offline sales. This position also involves guiding a digital marketing team, staying current with industry trends, and recommending new tools, platforms, and approaches to strengthen Cantabil’s digital footprint.
Qualifications
- Solid foundation in Marketing, with proven experience in brand-building and customer acquisition in retail or e-commerce.
- Expertise in Digital Strategy and performance marketing, including planning, execution, and optimization of multi-channel campaigns.
- Hands-on experience in Social Media Marketing, content planning, and community engagement across major platforms.
- Proficiency in Lead Generation techniques and funnel management to drive conversions and customer growth.
- Advanced skills in Web Analytics, including use of tools such as Google Analytics and related dashboards for reporting and insights.
- Demonstrated leadership experience managing cross-functional digital teams and external agencies.
- Strong analytical, problem-solving, and decision-making abilities with a data-driven mindset.
- Excellent communication and stakeholder management skills, with the ability to collaborate with merchandising, branding, and technology teams.
- Bachelor’s or Master’s degree in Marketing, Business, Digital Media, or a related field preferred.
- Experience in fashion, retail, or consumer brands and familiarity
📌 Head Of Digital Marketing (Gurugram)
🏢 Cantabil Retail
📍 Gurugram