Pay: 35,000 - 40,000/-
In-Office (Koramangla, Bangalore)
Minimum Experience: 1 Year
About the company
Porcellia is a growth accelerator and creative studio that specialises in hyperscaling venture backed D2C brands across wellness, lifestyle and health-tech & new categories. Our portfolio includes brands such as Gullylabs, NUUK, NOOE, Ajmal, DUSQ, Only What’s Needed and several other 8-9 figure brands, many of whom we have launched and scaled from GTM.
About the role
Porcellia runs performance marketing for a portfolio of D2C brands across India, the UAE, the US and the UK, in categories like footwear, skincare and wellness, lifestyle accessories and kitchenware. We're looking for a Google Ads Specialist to run campaigns day to day across these accounts. You'll work closely with our senior consultant, who sets strategy, and you'll own execution, optimisation and reporting.
This role suits someone who has managed real ad spend, knows their way around the Google Ads interface, and wants to grow quickly by working on several brands at once.
What you'll do
- Build, launch and manage campaigns across Search, Performance Max, Shopping, Demand Gen and YouTube
- Do keyword research, write ad copy and set up negative keywords for new and existing campaigns
- Optimise daily and weekly on bids, budgets, search terms, assets and audience signals, working to ROAS and CPA targets
- Manage Merchant Center product feeds and fix disapprovals and feed errors
- Set up and check conversion tracking with Google Tag Manager and GA4 (purchases, leads, enhanced conversions)
- Set up and track A/B tests on ad copy, landing pages and bidding strategies
- Prepare weekly and monthly performance reports with clear insights, not just numbers
- Keep an eye on competitors and spot new growth opportunities
- Work with the design and content teams on creative briefs for PMax, Demand Gen and YouTube assets
Must-haves
- At least 1 year of hands-on Google Ads experience managing live accounts (agency or in-house)
- Working knowledge of Search, PMax and Shopping campaigns
- Understanding of key metrics: CTR, CPC, CVR, CPA, ROAS, Impression Share, Quality Score
- Familiarity with GA4 and Google Tag Manager basics
- Strong Excel / Google Sheets skills (pivots, VLOOKUP/XLOOKUP, basic charts)
- Transparent written English for reports and client-facing updates
- Google Ads certifications (Search, Shopping, PMax or Measurement)
Good to have
- D2C or e-commerce experience, especially Shopify brands
- Experience running campaigns for international markets (UAE, US, UK)
- Basic familiarity with Meta Ads
- Looker Studio dashboards
- Experience with Merchant Center feed rules or supplemental feeds
What we're looking for in you
- You look at search terms and data before you touch bids
- You can explain why a campaign performed the way it did
- You're organised enough to juggle several brand accounts without dropping anything
- You ask questions, take feedback well, and want to grow into a senior role
Hiring process
1. Business logic round with HR
2. Practical assignment: a real-world Google Ads scenario
3. Final round with the Performance Marketing Lead
To apply: Send your CV to
[email protected],
[email protected] with the subject line "Google Ads Specialist – [Your Name]". If you can, include a short note on one campaign you managed and what you improved.
📌 Google Ads Specialist (Bengaluru)
🏢 Porcellia
📍 Bengaluru