We're Hiring | E-commerce Ads Specialist

? Location: Delhi

? Department: E-commerce

? Employment Type: Full-Time

? Experience Required: 3–5 Years

About the Role

We are looking for a performance-driven E-commerce Ads Specialist with hands-on experience in marketplace advertising and campaign optimization.

The ideal candidate will be responsible for managing, optimizing, and scaling paid advertising campaigns across leading e-commerce marketplaces and quick-commerce platforms, including Amazon, Flipkart, Myntra, Blinkit, Zepto, and Swiggy Instamart.

The primary focus of this role is advertising performance, sales growth, budget optimization, and return on ad spend (ROAS). This position is focused on advertising and performance marketing, rather than catalogue management.

Key Responsibilities

- Marketplace Advertising & Campaign Management
- Plan, create, manage, and optimize advertising campaigns across Amazon, Flipkart, Myntra, Blinkit, Zepto, and Swiggy Instamart.
- Manage sponsored product ads, sponsored brand ads, display ads, banner campaigns, and other platform-specific advertising formats.
- Structure campaigns, ad groups, keyword targets, and product targets to align with business objectives.
- Campaign Optimization & Performance Growth
- Monitor and optimize key metrics, including ROAS, ACOS, TACOS, CTR, CPC, CVR, impressions, clicks, and attributed sales.
- Optimize bids, budgets, keywords, placements, and targeting to improve campaign efficiency and profitability.
- Identify underperforming campaigns and products and implement corrective actions to improve performance.




- Analyze product-level and campaign-level data to identify opportunities for incremental sales growth.
- Budget Planning & Profitability
- Plan and allocate advertising budgets based on sales targets, product performance, and profitability goals.
- Monitor advertising expenditure and ensure effective utilization of campaign budgets.
- Balance sales growth with advertising cost efficiency and return on investment.
- Research & Growth Opportunities
- Conduct keyword research, competitor analysis, and market research to identify growth opportunities.
- Track marketplace promotional events, seasonal trends, and major sales campaigns.
- Align advertising strategies with product demand, promotional activities, and business priorities.
- Reporting & Cross-Functional Coordination
- Prepare regular advertising performance reports with actionable insights and recommendations.
- Maintain accurate campaign data and ensure timely performance reporting.
- Coordinate with Category, Sales, and Creative teams for campaign planning, promotional activities, and advertising assets.

Requirements & Qualifications
- 3–5 years of relevant experience in e-commerce advertising, marketplace advertising, or performance marketing.
- Strong hands-on experience with Amazon Ads and Flipkart Ads.




- Experience with Myntra Ads and quick-commerce advertising platforms such as Blinkit, Zepto, and Swiggy Instamart will be an advantage.
- Strong understanding of ROAS, ACOS, TACOS, CPC, CTR, CVR, conversion rates, bidding strategies, and budget optimization.
- Practical experience in campaign creation, keyword targeting, bid management, budget allocation, and performance optimization.
- Strong analytical skills and proficiency in Microsoft Excel or Google Sheets.
- Ability to interpret large volumes of advertising and sales data and convert insights into actionable decisions.
- Experience managing campaigns across multiple brands, products, and advertising platforms.
- Good understanding of marketplace customer behavior, advertising funnels, and performance marketing principles.
- Strong communication, analytical thinking, and coordination skills.

## Who Should Apply?

We are looking for someone who understands that marketplace advertising is not just about spending budgets, but about driving measurable sales growth, improving campaign efficiency, and delivering sustainable advertising performance.

If you have hands-on marketplace advertising experience and enjoy working with data, optimizing campaigns, and scaling product sales, we would love to hear from you.

? Interested candidates can apply through LinkedIn or share their resume along with details of their marketplace advertising experience and campaign performance achievements.

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📌 Ecommerce Marketplace Ads Specialist (Delhi)
🏢 Healthy18
📍 Delhi