Chief Executive Marketing (Ghaziabad)

Chief Executive Marketing (Ghaziabad)

15 Oct
|
SR Asia (Social Responsibility Asia)
|
Ghaziabad

15 Oct

SR Asia (Social Responsibility Asia)

Ghaziabad

— Chief Executive, Marketing (SR Asia)14 Oct 2026 · @Someone

About SR AsiaSR Asia (Social Responsibility Asia) is a sustainability reporting and ESG assurance firm based in India, with operations across South Asia, Southeast Asia and the Gulf.

We help companies prepare BRSR and sustainability reports, and we provide third-party ESG assurance under ISAE 3000 and AA1000AS. Our work also covers GHG accounting, impact assessment and capacity building.

Role summaryThe Chief Executive, Marketing will own SR Asia's growth: brand, market positioning, client acquisition and the proposal pipeline across India, South and Southeast Asia, and the Gulf.

This is a senior leadership role. The person will turn SR Asia's ESG reporting and assurance expertise into a recognised brand and a steady flow of qualified engagements.

Item Detail

Position Chief Executive, Marketing Reports to Director Location Anywhere in India. Reports daily to the Ghaziabad office and visits it as required. The role is highly travel-oriented, so daily office attendance is not required.

Employment type Full-time

Key responsibilitiesStrategy and brand

- Build and run SR Asia's marketing strategy and annual plan, aligned with the Partners' business goals.
- Position SR Asia as a trusted name in BRSR reporting, ESG assurance and GHG accounting.
- Own the brand, website, messaging and thought-leadership content.

Business development

- Grow the pipeline of listed companies, MSMEs, PSUs and multinationals needing BRSR, assurance and ESG services.
- Track RFPs and tenders, and work with the engagement team to check eligibility before bidding.
- Lead pitches and proposal strategy with the Engagement Manager and Partners.
- Develop partnerships with industry bodies,



chambers of commerce and consulting firms.

Regional expansion

- Plan market entry and growth in Southeast Asia and the Gulf.
- Adapt offers to local regulations and reporting frameworks in each market.

Digital and content marketing

- Run LinkedIn, email, webinar and event programmes.
- Publish reports, case studies and regulatory updates (SEBI BRSR, GRI, ISSB, CSRD).

Client relationships

- Build long-term relationships with CXOs, CFOs and sustainability heads.
- Drive repeat business and cross-selling of assurance, training and impact assessment.

Team and budget

- Build and lead the marketing and business development team.
- Own the marketing budget and report results to the Director each quarter.

Qualifications and experienceRequired

- MBA or postgraduate degree in Marketing, Business or a related field.
- 15+ years in marketing or business development, with at least 5 years in a senior leadership role.
- Proven record selling professional services (consulting, audit, assurance or advisory) to B2B clients.
- Working knowledge of ESG, sustainability reporting and India's BRSR requirements.
- Experience winning tenders and RFP-based engagements.

Preferred

- Background at a Big Four, sustainability consultancy, certification or assurance body.
- An existing network among listed companies, PSUs and industry associations in India.




- Market experience in Southeast Asia or the Gulf (GCC).

Skills and competencies
- Strategic thinking: turns business goals into clear, measurable marketing plans.
- Consultative selling: builds trust with CXO-level buyers on technical services.
- Communication: writes and presents clearly on ESG topics to boards and senior leaders.
- Digital fluency: uses CRM, LinkedIn, marketing automation and analytics to run campaigns.
- Commercial sense: understands pricing, margins and proposal economics.
- Leadership: hires, coaches and motivates a small, high-performing team.
- Integrity: protects SR Asia's independence as an assurance provider in all marketing claims.

Key performance indicators (first year)Targets are to be set with the Partners at joining; the measures below are proposed.

Area

Measure

Target

Revenue

Current business revenue won To be set

Pipeline

Qualified proposals submitted per quarter To be set

Conversion

Proposal win rate (%)

To be set

Clients

New clients onboarded (work orders issued)

To be set

Retention

Repeat or cross-sold engagements (%)

To be set

Brand

Webinars, publications and speaking slots per year To be set

Regional

New engagements outside India To be set

What we offer and how to apply

- A leadership seat in a fast-growing ESG and sustainability firm.
- Direct influence on SR Asia's growth across India, South and Southeast Asia, and the Gulf.
- Salary commensurate with experience, qualifications and results.
- To apply, send your CV and a short note on your experience selling professional services to [email protected], with the subject line "Chief Executive, Marketing". Applications close on 31 October 2026.

📌 Chief Executive Marketing (Ghaziabad)
🏢 SR Asia (Social Responsibility Asia)
📍 Ghaziabad

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