Business Development Specialist – Lead Generation & SalesCompany: DesignKarwalo

Location: Noida, Uttar Pradesh

Employment Type: Full time, On-Site

Company DescriptionDesignKarwalo is a creative design and marketing agency that helps startups, D2C brands, and growing businesses build strong brand identities and digital presence that support business growth.

Established in 2016, our services include brand identity and logo design, social media creatives and strategy, UI/UX and WordPress website development, video editing and motion graphics, print and packaging design, and digital marketing and advertising campaigns.

We combine strategy, creativity, and execution to deliver solutions that help businesses strengthen their market presence, attract customers, and scale. Our goal is to build long-term client partnerships by making design and marketing valuable business investments.

Role DescriptionWe are seeking a proactive, target-driven Business Development Specialist to lead prospect research, B2B lead generation, client outreach, and new business acquisition for DesignKarwalo.

The primary responsibility will be to identify potential clients, build targeted prospect databases, connect with business decision-makers, generate qualified leads, and convert opportunities into client meetings and paid projects.

The candidate will research target industries, understand prospective clients' business challenges, and present relevant design and marketing solutions. The role also involves managing outreach campaigns, conducting follow-ups, preparing proposals, coordinating with internal creative teams, maintaining client relationships, and tracking sales performance.

The ideal candidate is confident in communication, comfortable with proactive outreach, and motivated by measurable business results.

Key Responsibilities1. Lead Generation &

- Market Research

- Research and identify potential clients across industries, including D2C, FMCG, healthcare, education, real estate, hospitality, manufacturing, and e-commerce.
- Build and maintain a database of qualified prospects, business owners, founders, and marketing decision-makers.
- Identify businesses that may benefit from branding, packaging, website development, social media marketing,



and digital advertising services.
- Generate leads through LinkedIn, email, WhatsApp, telephone outreach, business directories, networking, and other relevant channels.
- Segment prospects based on industry, business needs, potential project value, and service fit.

2.

Client

Outreach &

• Acquisition
- Initiate personalized conversations with prospective clients through calls, emails, LinkedIn, and WhatsApp.
- Communicate DesignKarwalo's value proposition by connecting our services to specific business challenges.
- Qualify prospects based on requirements, budget, decision-making authority, and project timelines.
- Schedule discovery calls and client meetings with interested prospects.
- Follow up consistently to convert enquiries and prospects into business opportunities.
- Support negotiations, proposal discussions, and client onboarding.

3.

Business

Development &

• Relationship Management
- Understand client requirements and recommend suitable design and marketing services.
- Prepare proposals, presentations, service recommendations, and pitch materials in coordination with internal teams.
- Maintain strong relationships with prospects and existing clients.
- Identify opportunities for repeat business, cross-selling, upselling, and referrals.
- Gather client feedback and share market insights to improve service offerings and sales strategies.

4.

Sales

Pipeline &

• Performance Reporting
- Maintain an organized lead tracker or CRM with contact details, outreach history, follow-up dates, deal stages, and outcomes.
- Track prospects contacted, responses received, qualified leads, meetings booked, proposals submitted, and deals closed.
- Prepare weekly and monthly business development reports.
- Maintain realistic sales forecasts based on pipeline quality and deal progress.
- Recommend improvements to outreach messaging, targeting,



and lead conversion processes.

Qualifications & • Skills
- Solid communication, persuasion, negotiation, and relationship-building skills.
- Practical understanding of B2B lead generation, sales prospecting, and business development.
- Ability to research markets, identify decision-makers, and evaluate potential business opportunities.
- Familiarity with LinkedIn, email outreach, WhatsApp Business, Google Search, and lead management tools.
- Strong analytical, organizational, and follow-up skills.
- Basic understanding of branding, graphic design, website development, and digital marketing services.
- Proficiency in MS Office or Google Workspace, particularly spreadsheets and presentations.
- Ability to work independently, manage multiple opportunities, and meet measurable targets.
- Prior experience in business development, sales, lead generation, or account management is preferred, particularly in a creative agency, marketing agency, or B2B services company.
- A bachelor's degree in Business, Marketing, Communications, or a related field is advantageous; equivalent practical experience is also welcome.
- Willingness to work full-time on-site in Noida.

Performance ExpectationsSuccess in this role will be measured by:
- Quality and relevance of prospects identified.
- Consistency of lead generation and outreach activities.
- Number of qualified leads and meetings generated.
- Follow-up discipline and sales pipeline management.
- Proposals converted into paying clients.
- Revenue generated and contribution to business growth.
- Client retention, repeat business, and referrals.

Who Should Apply?We are looking for someone who enjoys finding business opportunities, researching companies, connecting with decision-makers, and building relationships that lead to revenue. If you are proactive, commercially minded, comfortable with sales outreach, and motivated to turn prospects into long-term clients, we would like to hear from you.

Important: This is a business development and client acquisition role, not solely a social media or digital marketing position. Lead generation, sales conversations, follow-ups, and new client acquisition are the core responsibilities.

📌 Business Development Specialist (India)
🏢 DesignKarwalo
📍 India