We’re Hiring: Brand Manager for our own brand: Leaf Studios

We are looking for a Brand Manager to take ownership of the voice, visual identity and consistency of one of our brands across every customer touchpoint.

You’ll work closely with the founders/CMO and collaborate with product, performance marketing, design, agencies and creators to build a strong, consistent and distinctive brand.

What You’ll Do:

- Own the brand voice and identity end to end — across packaging, website, marketplace listings, advertising, organic social, PR, email, WhatsApp and customer communications.

- Build, document and evolve brand guidelines covering voice, tone, visual identity, messaging, do’s and don’ts, ensuring teams, agencies and creators can easily follow them.

- Review and sign off creative before it goes live — including ad hooks, thumbnails, product pages, influencer scripts, packaging and campaign assets.

- Write and edit high-quality brand copy for packaging, campaigns, product names, social media and founder communications.

- Translate technology into simple, human language — turning technical product specifications into clear customer benefits.

- Partner with performance marketing to ensure brand and growth work together, creating communication that is both distinctive and conversion-focused.

- Brief and manage creators, agencies and freelancers, ensuring all external communication stays aligned with the brand.

- Support new product and category launches, ensuring the brand remains consistent as it grows.

- Manage PR, collaborations and brand partnerships, keeping brand messaging clear and consistent.

- Own brand reputation by monitoring social sentiment, comments and customer reviews and ensuring responses reflect the brand personality rather than sounding like generic customer support.





You’ll Be a Great Fit If:

- You have 2–4 years of experience in brand, marketing or communications, ideally with a D2C, consumer, lifestyle or electronics brand.

- You’re an exceptional writer with solid editorial judgment and can turn complicated or technical information into simple, engaging communication.

- You’ve built or maintained brand guidelines and understand how to maintain consistency across multiple channels.

- You’re comfortable working with designers and creative teams — you may not design yourself, but you have the taste and vocabulary to give strong creative direction.

- You understand performance marketing well enough to collaborate effectively with a growth team.

- You’re highly organized and comfortable managing multiple campaigns, assets and stakeholders simultaneously.

- You have a strong understanding of digital-first brand building and consumer communication.

- You’re based in Delhi or open to relocating and are comfortable working on-site.

Bonus Points If You Have:

- Experience in consumer electronics or technology brands, or any category where you’ve simplified technical features into customer-friendly benefits.

- Strong Hindi/Hinglish copywriting instincts, particularly for an urban Gen Z audience.

- Familiarity with Amazon/Flipkart marketplace listings, Shopify and creator/influencer marketing.

- Experience working on a brand refresh, product packaging, product pages or launch campaigns.

- Experience working with PR agencies, creative agencies or external brand partners.

Why This Role?

This is an opportunity to own and shape a brand, not just execute marketing campaigns. You’ll have the chance to influence how the brand looks, sounds and connects with customers across every major touchpoint.

Compensation: 5-7 LPA

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