Biowel Inc is looking for a capable and result-oriented Sales Manager to develop and manage sales of our medical diagnostic, laboratory, biomedical and scientific product ranges across Kerala.

The ideal candidate should have a biomedical, life-science or related scientific background, along with a good understanding of technical products and their applications. The candidate must be able to understand product specifications, identify customer requirements, develop current business opportunities and guide the sales team to achieve business targets.

We are looking for someone who can understand our product range, learn new products quickly, identify the right customers and convert market opportunities into business.

Key Responsibilities

- Develop and implement sales strategies to achieve monthly, quarterly and annual sales targets.
- Understand Biowel’s product portfolio, including diagnostic equipment, laboratory consumables, reagents, molecular diagnostics, microbiology, histopathology and other scientific products.
- Identify and develop new business opportunities across government hospitals, private hospitals, medical colleges, diagnostic laboratories, research institutions, industrial laboratories and other institutional customers.
- Build and maintain strong relationships with key customers, purchase departments, laboratory heads, doctors, scientists and decision-makers.
- Guide, monitor and support the sales team in customer visits, lead generation, product promotion and order conversion.
- Identify customer-specific product requirements and coordinate with the application, service, purchase and operations teams.
- Monitor competitors, market trends,



pricing and new business opportunities.
- Follow up on quotations, tenders, purchase orders, pending business and customer payments in coordination with the concerned teams.
- Develop territory-wise and product-wise sales plans and ensure proper execution.
- Prepare regular sales reports, sales forecasts, customer development plans and business reviews for management.
- Maintain focus on sales growth, gross margin, customer satisfaction and collection targets.

Educational Qualification

- B.Sc./M.Sc. in Life Sciences, Biotechnology, Microbiology, Biochemistry or related disciplines.
- Biomedical Engineering or B.E./B.Tech. in Biomedical Engineering preferred.
- Candidates with relevant qualifications in medical laboratory technology or other allied sciences may also be considered.

Experience and Skills Required

- 10–15 years of relevant experience in medical diagnostics, laboratory products, scientific equipment, reagents or institutional sales preferred.
- Good understanding of biomedical, diagnostic or laboratory product applications.
- Ability to understand technical specifications and learn new product ranges quickly.
- Strong business development, negotiation and customer relationship skills.
- Experience in managing sales teams and achieving sales targets.




- Knowledge of government tenders, GeM, institutional purchasing and quotation processes will be an advantage.
- Good communication, presentation, reporting and planning skills.
- Willingness to travel across Kerala for customer development and team monitoring.
- Basic computer skills and experience with sales reporting tools are required.

Candidate Profile

We are looking for a candidate who has the ability to understand both the technical and commercial aspects of our business.

The candidate should be proactive, practical, willing to learn, capable of identifying potential customers for different product categories and confident in converting opportunities into actual sales.

A candidate with a scientific background alone may not be sufficient; practical sales experience, market understanding, business development capability and the ability to lead a team are importan

Educational Qualification

Graduate in any discipline. Candidates with backgrounds in Science, Life Sciences, Biotechnology, Microbiology, Biochemistry, Medical Laboratory Technology or Management will be preferred.

Compensation

Annual CTC - 6 ~ 7 Lakhs

Sales Incentive: Applicable as per Biowel's prevailing incentive policy.

Location

Edapally -Cochin, Kerala

The position will involve regular travel for customer visits, team monitoring and business development.

Key Objective of the Position

Build the team → Develop the market → Acquire customers → Grow the business → Achieve Biowel's sales targets.

Job Types: Full-time, Permanent

Pay: Up to ₹55,000.00 per month

Work Location: In person

📌 Sales Manager – Medical, Laboratory & Scientific Products (Edappally)
🏢 biowel
📍 Edappally