1. X Growth Expert – Metrics

Drive the growth and visibility of LPU’s X presence through data-driven strategies.
Key Responsibilities:

- Grow followers, engagement, impressions & reach.
- Track and analyze key X/Twitter metrics and performance.
- Develop strategies to improve audience acquisition and engagement.
- Identify trends, opportunities and high-performing content.
- Prepare actionable insights and growth reports.

2. X Content Strategist

Build meaningful conversations and keep LPU’s audience actively engaged and connected.
Key Responsibilities:

- Develop engaging, timely and conversation-driven content strategies.
- Initiate & sustain meaningful discussions with the audience.
- Monitor peers, competitors, Ministers, MPs and prominent leaders.
- Identify trending topics and relevant conversations for timely engagement.
- Track social trends and convert them into impactful content opportunities.

3.



X Manager

Own the day-to-day execution, publishing and Online Reputation Management (ORM) of LPU’s X presence.
Key Responsibilities:

- Publish content with accuracy, consistency and brand alignment.
- Ensure the right format, timing, tagging, hashtags & mentions.
- Manage ORM, monitor conversations and respond/escalate appropriately.
- Proofread posts and ensure factual & contextual correctness.
- Maintain the content calendar and coordinate timely publishing.

Pay: ₹100,000.00 - ₹150,000.00 per month

Perks:

- Health insurance

Application Question(s):

- Are you willing to relocate in Phagwara, Punjab?

Experience:

- Social media strategy: 8 years (Required)

Work Location: In person

📌 X (Twitter) – Growth, Content & Social Media Management (Phagwara)
🏢 Lovely Professional University
📍 Phagwara