- Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
- Drive qualified leads, improve conversion rates, and achieve measurable business outcomes.
- Monitor campaign performance and optimize key metrics, including CPL, CPA, and ROAS.
- Implement and manage conversion tracking using Google Analytics 4 (GA4) and Google Tag Manager (GTM).
- Analyze campaign data, prepare performance reports, and identify opportunities for continuous improvement.
- Conduct A/B testing to improve campaign effectiveness, audience targeting, and landing page performance.
- Leverage AI tools and marketing automation to enhance campaign efficiency and productivity.
Required Skills & Qualifications
- 3–5 years of hands-on experience in performance marketing or growth marketing.
- Robust expertise in Google Ads, Meta Ads (Facebook and Instagram), and LinkedIn Ads.
- Proven understanding of lead generation, conversion optimization, and paid campaign management.
- Experience with GA4, GTM, performance analytics, and reporting.
- Strong analytical skills with the ability to translate data into actionable growth strategies.
- A results-oriented mindset with a focus on campaign performance and return on investment (ROI).
- Familiarity with AI-powered marketing tools and automation will be an added advantage.
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Flexible schedule
Work Location: In person
📌 PERFORMANCE / GROWTH MARKETER | MOHALI (Sahibzada Ajit Singh Nagar)
🏢 Web Forte Technologies
📍 Sahibzada Ajit Singh Nagar
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