Indeed Job Title

Agency & Referral Development Manager – B2B Partnerships

We are looking for an experienced Agency & Referral Development Manager to build recurring business opportunities through digital marketing agencies, consultants, web development companies, software companies, referral networks, and white-label partnerships.

The role focuses on identifying potential business partners, initiating professional conversations, developing strong relationships, presenting collaboration opportunities, and creating long-term business channels that generate qualified leads and recurring projects.

The ideal candidate should have experience in B2B business development, partner outreach, referral development, or channel sales, with the ability to independently manage outreach, follow-ups, partner discussions, and opportunity development.

Key Responsibilities

- Identify and approach potential agency partners, consultants, freelancers, web development companies, software companies, and other B2B service providers.
- Develop new business opportunities through agency partnerships, referral arrangements, white-label services, outsourcing, and collaboration models.
- Initiate conversations with agency founders, business owners, consultants, agency heads, and other decision-makers.
- Present company services, capabilities, and collaboration models to potential partners.
- Understand partner requirements and identify opportunities for mutually beneficial business relationships.
- Conduct partner discussions, manage follow-ups, and maintain consistent communication throughout the relationship-building process.
- Identify opportunities for recurring projects, referrals, outsourced services, and long-term business collaboration.




- Build and maintain a solid network of external business relationships to support ongoing business development.
- Manage partner outreach and opportunity development independently, from initial contact to qualified business opportunity.
- Maintain accurate records of partner contacts, discussions, follow-ups, opportunities, and business generated in the CRM or assigned tracking system.
- Coordinate with internal teams to support the smooth handover and execution of partner-generated projects when required.
- Explore ways to strengthen existing partnerships and increase business generated through referral and agency channels.

Experience Requirements

Freshers are not eligible for this role.

Candidates should have relevant professional experience in one or more of the following areas:

- B2B Business Development
- Agency Relationship Management
- Referral Business Development
- Channel Sales and Partner Acquisition
- Strategic Partnerships
- White-Label Business Development
- B2B Service Sales

Experience in digital marketing, web development, software, IT services, or related service industries will be preferred.

Who Can Apply?

Candidates can apply if they have:

- Previous professional experience in B2B business development, referral development, agency relationships, or channel sales.
- The ability to identify and approach agencies, consultants, software companies,



web development companies, and other potential referral partners.
- Strong communication, networking, and relationship-building skills.
- The ability to present company services, capabilities, and collaboration models professionally.
- Experience managing follow-ups and developing long-term business relationships.
- The ability to identify white-label, referral, outsourcing, and recurring business opportunities.
- Confidence in communicating with business owners, agency founders, consultants, and senior decision-makers.
- The ability to independently manage outreach, discussions, follow-ups, and partnership opportunities.
- A strong focus on generating qualified business opportunities through external business relationships.

Key Skills

- Agency Development
- Referral Business Development
- B2B Business Development
- Channel Development and Partner Acquisition
- Agency and Partner Outreach
- White-Label Business Development
- Relationship Management
- Lead Generation and Client Acquisition
- Business Networking
- Service Presentation
- Follow-Up Management
- Opportunity Qualification
- Commercial Negotiation
- CRM and Pipeline Management

Role Objective

To build and strengthen a network of agency, referral, and white-label partners that consistently generates qualified business opportunities, recurring projects, and sustainable growth for the company.

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Ability to commute/relocate:

- Ghaziabad, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Agency & Referral Development Manager (Ghaziabad)
🏢 Web5G Technology
📍 Ghaziabad