Digital Marketing Manager
Company: Global Media Marketing & Communications Pvt. Ltd.
Location: New Delhi
Experience: 5–6 Years
Joining: Immediate Joiner Preferred
Employment Type: Full-Time
About the Role
Global Media Marketing & Communications Pvt. Ltd. is looking for an experienced and results-driven Digital Marketing Manager to lead digital advertising campaigns, optimize performance, manage client accounts, and drive measurable growth across various digital platforms.
The ideal candidate should have strong hands-on experience with Facebook Ads, Instagram Ads, WhatsApp Ads, Google Ads, campaign optimization, and performance analysis, along with excellent communication and account-management skills.
Key Skills
- Media Planning
- Performance Monitoring & Reporting
- Facebook Ads
- Instagram Ads
- WhatsApp Ads
- Google Ads
- Campaign Optimization
- A/B Testing
- Account Management
- MS Excel
- MS PowerPoint
- Digital Campaign Strategy & Execution
Roles & Responsibilities
- Develop and execute digital media plans and advertising strategies aligned with business and client objectives.
- Plan, launch, monitor, and optimize campaigns across Facebook, Instagram, WhatsApp, and Google Ads.
- Manage campaign budgets and ensure effective allocation of advertising spends.
- Monitor key performance metrics such as CTR, CPC, CPM, CPL, CPA, conversions, ROAS, and overall campaign ROI.
- Conduct regular A/B testing of creatives, ad copies, audiences, placements, landing pages, and campaign strategies.
- Analyze campaign performance and identify opportunities for optimization and growth.
- Prepare regular performance reports, dashboards, and presentations using MS Excel and MS PowerPoint.
- Coordinate with creative, content, sales, and other internal teams to ensure effective campaign execution.
- Manage client accounts, understand their marketing objectives, and provide strategic recommendations.
- Track market trends, competitor activities, audience behavior,
and emerging digital advertising opportunities.
- Ensure campaigns are delivered within timelines, budgets, and agreed performance objectives.
- Generate actionable insights from campaign data and recommend strategies to improve lead generation, conversions, and brand visibility.
- Maintain accurate records of campaign performance, budgets, and account activities.
- Stay updated with changes in digital advertising platforms, policies, targeting options, and best practices.
Desired Candidate Profile
- Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, or a related field.
- 5–6 years of relevant experience in digital marketing/media planning or performance marketing.
- Strong hands-on knowledge of Meta Ads (Facebook & Instagram) and Google Ads.
- Experience in WhatsApp advertising/campaigns will be an advantage.
- Strong analytical and problem-solving skills.
- Good command of MS Excel and MS PowerPoint.
- Excellent communication, presentation, and client-management skills.
- Ability to manage multiple campaigns and priorities in a fast-paced setting.
- Immediate joiners or candidates with a short notice period are preferred.
Why Join Us?
- Opportunity to work on diverse digital marketing campaigns.
- Exposure to performance marketing, media planning, and client management.
- Collaborative and growth-oriented work environment.
- Opportunity to take ownership of digital campaigns and make a measurable business impact.
Location: New Delhi
Joining: Immediate Joiner Preferred
Interested candidates can share their updated CV at
[email protected]
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Pay: ₹60,000.00 - ₹70,000.00 per month
Benefits:
- Provident Fund
Work Location: In person
📌 Digital Marketing Manager (Delhi)
🏢 Global Media Marketing and Communication
📍 Delhi