15 Oct
|
Digital Marketing Doctor
|
Anand Vihar
15 Oct
Digital Marketing Doctor
Anand Vihar
Indeed Job Title
Social Media Lead Generation Executive – B2B Outreach & Requirement Hunting
We are looking for a proactive Social Media Lead Generation Executive who can identify business owners actively looking for digital marketing services, start genuine conversations, and generate qualified leads for our agency.
This role is focused on finding buying signals, personalized outreach, and building business relationships—not mass messaging, follower growth, or routine social media posting. Success will be measured by qualified conversations and leads generated, not the number of messages sent.
What You’ll Do
1. Direct Outreach
- Identify business owners on LinkedIn, Instagram, and Facebook who match our target customer profile.
- Send personalized messages based on each prospect’s business, challenges, and potential needs.
- Engage with prospects’ posts before reaching out to build familiarity.
- Share short, personalized observations or audits of their social media presence, website, or advertising to initiate meaningful conversations.
2. Requirement Hunting & Buying-Signal Research
- Find and respond to posts from businesses actively looking for digital marketing agencies, advertising specialists, lead generation, or related services.
- Monitor LinkedIn, Facebook groups, X, Reddit, and other relevant online communities for recent requirements.
- Set up keyword alerts and saved searches to identify opportunities quickly.
- Identify companies hiring for marketing roles and explore whether our agency’s services could meet their needs.
- Find business owners dissatisfied with their current agency, advertising performance,
or lead generation results.
- Track new business launches, store openings, funding announcements, and rebrands as potential opportunities for outreach.
3. Community Engagement & Inbound Leads
- Answer relevant marketing questions in Facebook groups, LinkedIn communities, Reddit, and Quora with useful, non-sales-focused responses.
- Participate in local and industry-specific business communities to build credibility and relationships.
- Share short marketing insights, case studies, and results on LinkedIn to attract relevant business enquiries.
4. Referral Partnerships
- Identify web developers, designers, consultants, and other service providers who could refer potential clients.
- Build mutually beneficial referral relationships through social media and online communities.
5. Lead Tracking & Reporting
- Record prospect details, conversations, follow-ups, and lead status in a CRM or Google Sheets.
- Follow up consistently and pass qualified leads to the sales team.
- Track which platforms, outreach methods, and buying signals generate the best results.
- Submit weekly reports on qualified conversations, leads generated, and outreach performance.
Tools & Platforms
LinkedIn, LinkedIn Sales Navigator, Instagram,
Facebook Groups, X, Reddit, Quora, keyword alerts, social listening tools, CRM systems, Google Sheets, Canva, and AI writing tools.
Experience
Experience in social media lead generation, B2B outreach, online research, appointment setting, or business development is an advantage. Candidates who can demonstrate strong research skills, personalized communication, and the ability to identify genuine buying intent are encouraged to apply.
Who Can Apply
- Freshers with strong communication, research, and prospecting skills.
- Candidates with experience in B2B lead generation, social media outreach, or client acquisition.
- Individuals who enjoy finding business opportunities, starting conversations, and building professional relationships.
Skills
- Strong written communication and personalized messaging.
- Ability to identify business owners with relevant needs and buying signals.
- Online research, prospecting, and requirement hunting.
- Understanding of LinkedIn, Instagram, Facebook groups, and online communities.
- Follow-up discipline and lead management.
- Basic CRM and Google Sheets skills.
- Ability to focus on lead quality and meaningful conversations rather than message volume.
- Self-motivation, consistency, and a results-oriented mindset.
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
📌 Social Media Lead Generation Executive (Anand Vihar)
🏢 Digital Marketing Doctor
📍 Anand Vihar