1. About the Company

Shri Kedar Bricks Machine is a manufacturer of clay brick-making machinery, supplying machines to brick manufacturers and business owners across India. We are looking for a motivated Marketing Intern who wants practical experience in digital marketing, social media management, content creation, SEO, and D2C lead generation.

2. Job Responsibilities

A. Social Media Management

- Manage company accounts on Instagram, Facebook, YouTube, and other relevant platforms.
- Create and publish posts, reels, stories, and short-form videos.
- Prepare a weekly and monthly social media content calendar.
- Edit product videos, machine demonstrations, customer testimonials, and factory videos.
- Monitor engagement, reach, views, shares, and follower growth.

B. Content Creation

- Create marketing creatives using Canva or similar tools.
- Write captions, video scripts, product descriptions, and promotional content.
- Create educational content about brick manufacturing, machine operations, production capacity, and business opportunities.
- Coordinate with the production and sales teams to collect product photos, videos, and technical information.

C. Digital Marketing

- Assist with Facebook and Instagram (Meta) advertising campaigns.
- Support Google Ads campaigns and basic campaign reporting.
- Research target audiences, competitors, and potential customer segments.
- Track campaign performance, enquiries, cost per lead, and lead sources.
- Assist in improving the quality and quantity of marketing enquiries.

D. SEO and Website Management

- Conduct basic keyword research using available SEO tools.
- Assist with on-page SEO, meta titles, meta descriptions, headings, and internal links.
- Research and draft SEO-friendly blog posts and website content.
- Assist with WordPress content publishing and product-page updates.
- Help improve organic website traffic and search visibility.

E. Lead Generation and CRM

- Monitor enquiries received through WhatsApp, social media, and the website.
- Record lead source, interested machine, customer name,



location, and contact details in the CRM or Google Sheets.
- Coordinate with the telecalling and sales teams to ensure enquiries are followed up.
- Help track qualified leads, appointments, and lead conversion performance.
- Maintain accurate records of marketing activities and campaign results.

F. Analytics and Reporting

- Prepare weekly and monthly marketing performance reports.
- Track social media analytics, website traffic, and advertising results.
- Compare organic performance with paid advertising performance.
- Suggest practical improvements based on data and customer responses.

3. Required Skills

- Basic knowledge of digital marketing and social media platforms.
- Interest in creating reels, videos, posts, and promotional content.
- Basic Canva and video-editing skills.
- Positive communication and writing skills.
- Basic knowledge of MS Excel or Google Sheets.
- Willingness to learn SEO, Meta Ads, Google Ads, WordPress, and CRM tools.
- Creative thinking, discipline, and attention to detail.

4. Preferred Qualifications

- Students or recent graduates in BBA, MBA (Marketing), B.Com, Mass Communication, or a related field.
- Freshers are welcome to apply.
- Candidates with personal social media pages, sample creatives, reels, blogs, or college marketing projects will be preferred.

5. Internship Learning Opportunities

- Practical experience in industrial and B2B marketing.
- Exposure to real digital marketing campaigns and lead generation.
- Hands-on experience with social media analytics, SEO, and advertising.
- Understanding of customer acquisition and the industrial sales process.
- Opportunity to work with the marketing and sales teams on real business projects.

6. Performance Evaluation

The intern's performance will be evaluated based on:

- Consistency and quality of content published.
- Creativity and relevance of marketing campaigns.
- Website content and SEO improvements.
- Accuracy of lead tracking and reporting.
- Improvement in campaign performance and qualified enquiries.
- Timely completion of assigned tasks.

Call +91-XXXXXXXXXX

Work Location: In person

📌 Marketing Intern – Digital Marketing & Lead Generation (Ichalkaranji)
🏢 Shri Kedar Brick Machine
📍 Ichalkaranji