15 Oct
|
ASCENT ENT HOSPIAL CALICUT
|
Malaparamba
15 Oct
ASCENT ENT HOSPIAL CALICUT
Malaparamba
Hospital Marketing Manager – Field Work / PRO
Job Type: Full-time
Department: Marketing & Business Development
Experience: 2–3 years in hospital/healthcare marketing, field sales, or business development
Job Summary
We are looking for an energetic and target-oriented Hospital Marketing Manager to join our team. The role involves extensive field work to promote hospital services, develop referral networks, build relationships with doctors and healthcare professionals, and increase patient footfall.
The ideal candidate should have strong communication and networking skills, a proactive approach, and the ability to achieve business development targets.
Key Responsibilities
- Conduct regular field visits to doctors, clinics, hospitals, diagnostic centres, pharmacies, corporate organizations, and other potential referral sources.
- Promote hospital services, specialties, treatment facilities, health packages, and other healthcare programs.
- Develop and maintain strong professional relationships with doctors, clinics, healthcare professionals, and corporate clients.
- Generate patient referrals and increase hospital enquiries and admissions.
- Identify new business opportunities and develop referral networks in assigned areas.
- Organize and coordinate health camps, awareness programs, medical camps, CME programs, and promotional activities.
- Visit existing referral partners regularly and maintain good relationships.
- Collect market feedback and monitor competitor activities.
- Prepare daily/weekly field visit reports and submit marketing performance updates.
- Achieve assigned monthly targets for patient referrals, enquiries, and business development.
- Coordinate with the hospital's internal departments to ensure smooth handling of referred patients.
- Support digital and offline marketing campaigns when required.
- Represent the hospital professionally during meetings, events, and field activities.
Requirements
- Bachelor's degree in Marketing, Business Administration, Healthcare Management, or a related field.
- 2–3 years of experience in hospital marketing, healthcare marketing, medical sales, field marketing, or business development preferred.
- Excellent communication and interpersonal skills.
- Strong networking and relationship-building abilities.
- Comfortable with extensive field travel.
- Target-oriented and self-motivated.
- Good knowledge of the local market and healthcare sector will be an advantage.
- Basic computer skills, including MS Office and reporting tools.
- Two-wheeler and valid driving licence preferred.
Key Skills
Hospital Marketing | Healthcare Marketing | Field Marketing | Business Development | Doctor Relationship Management | Referral Marketing | Patient Acquisition | Lead Generation | Corporate Marketing | Networking | Sales | Communication Skills | Target Achievement
What We Offer
- Market-competitive salary with performance-based incentives.
- Opportunity to grow in the healthcare and hospital marketing sector.
- Professional and supportive work setting.
- Performance-based career growth opportunities.
Pay: ₹12,000.00 - ₹35,000.00 per month
Work Location: In person
📌 Marketing Manager (Malaparamba)
🏢 ASCENT ENT HOSPIAL CALICUT
📍 Malaparamba