Indeed Job Title

Google Ads Campaign Specialist – Agency Experience

We are looking for a Google Ads Campaign Specialist with hands-on agency experience to manage, monitor, and optimize Google Ads campaigns for real client accounts.

This role is suited to candidates who have practical experience working inside Google Ads accounts and can make campaign decisions based on performance data, search intent, business objectives, and conversion goals.

You will work across client accounts with different industries, budgets, and campaign objectives. The focus is on building well-structured campaigns, attracting relevant traffic, controlling advertising costs, and improving campaign performance through regular analysis and optimization.

Key responsibilities include:

- Set up, manage, and optimize Google Ads campaigns according to client objectives, target audiences, budgets, and conversion goals
- Build and maintain campaign structures, including campaigns, ad groups, keywords, ads, assets, audiences, and targeting settings
- Conduct keyword research and select appropriate keyword match types based on campaign strategy and search intent
- Create and optimize responsive search ads, headlines, descriptions, and relevant ad assets
- Monitor search-term reports, identify irrelevant traffic, and add negative keywords to improve targeting and budget efficiency
- Manage bids, budgets, budget allocation, and campaign settings to support performance goals
- Analyze impressions, clicks, CTR, CPC, conversions, conversion rates, cost per lead, and other relevant performance metrics
- Identify underperforming campaigns and implement data-driven improvements to targeting, keywords, ads, bidding, and campaign structure




- Check conversion tracking and investigate discrepancies or measurement issues that could affect performance analysis
- Review landing-page relevance and identify potential gaps between search intent, ad messaging, and the destination page
- Monitor campaign delivery, account health, and compliance with applicable Google Ads policies
- Prepare performance reports, identify trends, and recommend practical next steps based on campaign data
- Manage multiple client accounts systematically while maintaining accurate campaign records and optimization history
- Communicate campaign observations, performance concerns, and improvement recommendations to the relevant internal team
- Review optimization results and continuously identify opportunities to improve traffic quality, conversions, and advertising efficiency

Experience

Minimum 6 months of professional Google Ads experience is required.

Candidates with 6 months to 1 year or more of relevant experience are welcome to apply.

Experience must be from a Google Ads agency or digital marketing agency where the candidate has worked on real client campaigns.

Freshers and candidates with only theoretical knowledge, certifications, or practice-account experience are not eligible for this role.

Who Can Apply

Candidates can apply if they have:

- At least 6 months of hands-on Google Ads campaign management experience in a digital marketing agency




- Practical experience managing real client campaigns and making changes within live Google Ads accounts
- A strong understanding of Search campaigns, keyword research, match types, ad groups, responsive search ads, and ad assets
- Experience analyzing search terms and using negative keywords to reduce irrelevant traffic
- An understanding of bidding strategies, budget allocation, CPC, CTR, conversion rates, and cost per lead
- Practical knowledge of conversion tracking and campaign performance measurement
- The ability to identify campaign issues and make optimization decisions based on data
- An understanding of how keywords, ads, landing pages, and conversion objectives work together
- Familiarity with Google Ads policies, account compliance, and responsible campaign management
- The ability to organize work across multiple client accounts and follow a consistent optimization process
- The ability to explain campaign changes, performance observations, and optimization decisions clearly

Skills

Google Ads · PPC Campaign Management · Google Search Ads · Keyword Research · Keyword Match Types · Campaign Setup · Campaign Structure · Responsive Search Ads · Ad Assets · Search Term Analysis · Negative Keyword Management · Bid Management · Budget Allocation · Conversion Tracking · CPC Analysis · CTR Analysis · Cost-Per-Lead Optimization · Campaign Performance Analysis · Landing-Page Relevance · Google Ads Policies · Performance Reporting · Multi-Account Management

Pay: ₹15,000.00 - ₹30,000.00 per month

Perks:

- Cell phone reimbursement
- Health insurance
- Provident Fund

Ability to commute/relocate:

- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Google Ads Campaign Specialist (Anand Vihar)
🏢 Digital Marketing Doctor
📍 Anand Vihar