15 Oct
|
Santa Browser
|
India
15 Oct
Santa Browser
India
About The Role
We are looking for a results-driven User Acquisition & Performance Marketing Specialist with hands-on experience in running paid acquisition campaigns across Google Ads, Meta Ads, offerwall platforms, and rewarded advertising networks.
The ideal candidate should understand performance marketing, reward-based user acquisition, campaign optimization, and monetization strategies to drive quality users, engagement, conversions, and revenue growth.
Key Responsibilities
• User Acquisition & Paid Campaign Management
• Plan, launch, manage, and scale user acquisition campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid advertising channels.
• Execute app install, user registration, engagement, and conversion-focused campaigns.
• Manage campaign budgets, audience targeting, bidding strategies, and creative testing.
• Optimize campaigns to improve CPI, CPA, CAC, ROAS, and overall acquisition performance.
• Identify current paid acquisition channels and opportunities to scale quality traffic.
• Rewards & Offerwall Campaign Management
• Manage reward-based user acquisition campaigns and offerwall integrations.
• Work with offerwall providers, affiliate networks, publishers, and rewarded traffic partners.
• Plan and execute incentive-based campaigns to increase user engagement and conversions.
• Optimize offer placements, payouts, conversion rates, and reward-driven user journeys.
• Monitor traffic quality, fraudulent conversions, and reward abuse.
• Campaign Performance & Optimization
• Track campaign performance across Google Ads, Meta Ads, and rewarded advertising networks.
• Analyze acquisition funnels, user retention, engagement, and monetization metrics.
• Conduct A/B testing of creatives, audiences, landing pages, and campaign strategies.
• Monitor daily spending, conversion rates, acquisition costs, and campaign profitability.
• Scale high-performing campaigns while maintaining acquisition efficiency.
• Tracking, Analytics & Reporti
📌 User Acquisition Specialist – Rewards (India)
🏢 Santa Browser
📍 India