JOB DESCRIPTION
Brand/ Senior Manager
Branding, Communications & Market Presence
1. Role purposeWe are a B2B enterprise operating in a competitive, relationship-driven market. As the Group scales its client base, industry presence and strategic partnerships, we need an experienced, driven Brand Manager to build and protect the brand that opens doors — and keeps them open.
This is a senior, high-ownership, cross-functional role. You will set the brand strategy, govern how the Group, its verticals and its companies present themselves across brand-led channels and touchpoints. You will lead the brand team and agencies, and work with Sales and Business Development to deliver measurable outcomes against the KPIs set out.
2. Role snapshot Position
Brand Manager/ Senior Brand Manager
Function
Branding, Communications & Market Presence
Organisation
Luthra Group — B2B Enterprise
Reports to
Head of Organisational Affairs and communication
Works closely with
MD Office, Sales, Business Development, PR / Media, Product / Operations, HR, Legal, external agencies
Team
Leads the brand,



design, content and social team; manages external agencies
Decision-making authority
Decides: brand-guideline compliance and approval of branded output, creative direction, agency briefs, and spends within the approved budget and delegated financial limits. Recommends, for approval by the Head of OAC (and the MD Office where required): Group brand strategy, changes to brand architecture, the annual brand budget, agency empanelment, and major campaigns, sponsorships and co-branding.
Scope
Luthra Group, its verticals and companies
Location / Type
Palsana (near Surat) | Full time
Experience
8–10 years in brand management
3. Key responsibilitiesBrand strategy, architecture and governance• Own and evolve brand strategy, positioning, tone of voice and visual identity across all B2B touchpoints of the Group, its verticals and companies.
• Manage brand architecture: how the Group, verticals and companies rel

📌 Senior Brand Manager (Palsana)
🏢 Luthra Group
📍 Palsana