15 Oct
|
Corenza for Marketers
|
Mumbai
15 Oct
Corenza for Marketers
Mumbai
Lead – Offline Marketing
We are hiring for a leading organization in the Financial Services / BFSI sector for the position of Lead – Offline Marketing.
We are looking for an experienced marketing skilled with strong expertise in offline marketing, field marketing, and customer acquisition, particularly among High-Net-Worth Individuals (HNIs), doctors, and healthcare professionals.
Key Responsibilities
• Develop and execute offline marketing strategies to drive customer acquisition and business growth.
• Plan and manage BTL campaigns, events, seminars, sponsorships, and brand activations.
• Drive targeted marketing initiatives for HNIs, doctors, and healthcare professionals.
• Build strategic partnerships and collaborate with sales and business teams to generate qualified leads.
• Manage marketing budgets, vendors, campaign execution, and ROI analysis.
• Monitor campaign performance and optimize initiatives based on business outcomes.
Required Experience & Skills
• 8–10+ years of experience in offline, field, or experiential marketing.
• Preference for candidates from BFSI, Fintech, Wealth Management, or Financial Services.
• Experience in HNI marketing, doctor engagement, or healthcare professional outreach is an advantage.
• Strong expertise in BTL marketing, event management, partnerships, and lead generation.
• Excellent stakeholder management, budgeting, and execution skills.
• Performance KPIs will be aligned with standard industry practices and realistic timelines for campaign execution and measurable business outcomes.
Location: Mumbai
Exp - 8-12 yrs
Working Schedule: Monday to Saturday, with alternate Saturdays off.
📌 Lead - Offline Marketing (Mumbai)
🏢 Corenza for Marketers
📍 Mumbai