About Duratuf
We're an industrial safety company in Kolkata, with our own office and warehouse in Dubai
Our equipment keeps workers safe at 4,142+ customers across 65+ countries — when it works, someone gets to go home to their family.
We're on our way to 10,000 protected workplaces by 2035

About the Role
• Demand generation engine of our national outbound motion, with India as your market
• Research target companies in our focus industries and develop interest into sales-ready opportunities
• Move each contact from Prospect (MQL) to a sales-qualified lead (SQL) that Sales accepts, with a meeting on the calendar
• Full-cycle prospecting seat: you own the bridge into Sales, you do not negotiate or close, and you carry no pricing authority
• Fully digital and desk-based, with no field visits

Research and Target
• Identify and research target companies in India against the defined ideal customer profile (ICP)
• Build and maintain target account lists
• Map the decision-makers and buying committee in each account

Enrich and Maintain Data




• Source and validate contact information using approved tools
• Keep every prospect record in CRM accurate, complete and up to date

Pitch and Develop
• Reach out by email, LinkedIn, phone and WhatsApp (where applicable)
• Personalise every message and follow the defined sequences and cadences
• Open real conversations with plant, EHS, safety and procurement buyers

Qualify MQL to SQL
• Run a structured qualification against the criteria set by management and Sales
• Capture buying signals and make an honest qualify or reject call on every lead
• Understand each account's scope and potential

Fix the Meeting
• Secure a genuine meeting or next step with Sales and hand over cleanly
• Move real opportunities forward, not just pricing requests

Build Qualified Pipeline
• Develop and maintain a qualified pipeline for Sales, with clear prospect value

Keep the CRM Honest
• Log every contact, activity, disposition and stage in CRM in re

📌 Outbound Lead Development Representative – National (Kolkata)
🏢 Duratuf Products
📍 Kolkata