Location: Current Delhi
Experience: 3–8 Years
Employment Type: Full-Time
Department: Sales & Business Development
CTC: 65K-75K

About First Coffee
First Coffee is a culture-first coffee brand built for a new generation. We move fast, think visually, and care deeply about how the brand shows up online, offline, and everywhere in between. From coffee to community, everything we do is intentional, design-led, and rooted in culture.

Role Overview
We’re looking for a commercially driven Events Sales Manager to drive business across corporate events, weddings, banquets, private celebrations, brand activations, catering, and bulk orders.
This role focuses on generating new business, building strong client relationships, converting leads, and driving revenue through strategic partnerships. The ideal candidate will have a strong professional network, proven sales experience, and the ability to manage the complete sales cycle from lead generation to deal closure.

Key Responsibilities
• Generate and convert leads across corporate events, weddings, banquets, private celebrations,



brand activations, product launches, catering, and bulk orders.
• Build and maintain relationships with corporate decision-makers, HR/Admin teams, event agencies, wedding planners, banquet venues, hospitality partners, and premium clients.
• Proactively identify new business opportunities through networking, referrals, cold outreach, partnerships, and industry events.
• Own the complete sales cycle, from lead generation and client meetings to pitching, proposals, negotiations, deal closure, and payment follow-ups.
• Develop customized event and catering proposals based on client requirements, budgets, and business objectives.
• Build strategic partnerships with venues, planners, agencies, and corporate accounts to generate recurring business.
• Identify opportunities to expand existing accounts and drive repeat bookings and long-term client relationships.
• Work closely with Operations, Café, Kitchen, an

📌 Event Sales Manager (India)
🏢 First Coffee
📍 India