Role purpose
- The prime purpose of the Market Segment Lead (MSL) is ensuring the development of superior across-crops portfolio that will address grower/ customer needs based on Target Product Profile (TPP) developed in conjunction with the business functions.
- The MSL function will represent the Seeds Development (SD) organization in the market and be responsible for translating market needs and business plan into resource and strategy.
Accountabilities
Trialing:
- End to End responsibility of all stage 5 trials. This includes (when needed): seed shipments, trial preparation, trial management, data collection, data summary, data quality, advancement decisions and all other activities involving data generation.
- Support Early stage trialling activities in collaboration with Breeding Project Leads.
- Engage with Stage 6 product placement.
Data:
- Drive data driven decision processes through adoption of recent tools and capabilities. This includes, environmental modelling, high throughput phenotyping methods aiming to improve efficiency and data quality.
- Collect and report product testing KPIs.
- Engage with product advancement process and pipeline assessment.
Management:
- Lead a market segment team to deliver the strategy and product portfolio.
- Manage performance, priorities and career development of all members of the MST.
- Collaborate with SD functions and portfolio managers and develop the strategic MS plan that will support the business objectives for the region.
- Perform annual quantitative pipeline assessment to support the investment in certain crop/ region.
- Develop resource plan and budget forecast (excl. budget management) to support market needs. This includes seed shipments, compliance, grower/ field contracts, labour and other activities aiming to secure product development in the market across all crops.
- Engage with the budget planning process, pipeline review and 5Y plan exercise
Qualifications
Knowledge, experience & capabilities
Critica
📌 Market Segment Lead SA and SEA (Pune)
🏢 SYNGENTA
📍 Pune