We are looking for a Marketplace Advertising Specialist to plan, execute, and optimize ad campaigns on Amazon Ads and Flipkart Ads to drive sales, improve rankings, and maximize ROI.
Key Responsibilities:
Amazon Ads
- Plan and manage Sponsored Products, Sponsored Brands, and Sponsored Display campaigns.
- Conduct keyword research using Amazon tools & third-party software.
- Optimize bids, placements, and targeting for higher conversions.
- Monitor ACoS, CTR, and conversion rates; adjust campaigns accordingly.
- Manage negative keywords to reduce wasted spend.
Flipkart Ads
- Create and manage Flipkart Product Listing Ads (PLA), Product Contextual Ads (PCA), Display Ads campaigns.
- Optimize targeting and bids for maximum visibility and sales.
- Track and improve ROI across campaigns.
- Work with the catalog team to ensure listings are optimized for ads.
Reporting & Optimization
- Generate weekly & monthly performance reports.
- Analyze data to make actionable recommendations.
- Stay updated on marketplace trends, algorithm changes, and ad policies.
Perks & Perks
- Training provided for freshers.
- Performance-based incentives.
- Career growth opportunities in digital marketing.
📌 Digital Marketing Executive (Surat)
🏢 VPDM
📍 Surat