– Social Media Executive

Position: Social Media Executive

Company: iDigitalise Consultancy Pvt. Ltd.

Location: Mumbai

Employment Type: Full-Time

About the Role

We are looking for a creative, proactive, and digitally savvy Social Media Executive to manage and grow the social media presence of our clients across multiple industries.

The ideal candidate should understand social media trends, content planning, platform behaviour, audience engagement, and performance analytics. You will work closely with designers, content writers, performance marketing teams, and account managers to execute effective social media strategies.

Key Responsibilities

- Manage social media accounts across Instagram, Facebook, LinkedIn, X, YouTube and other relevant platforms.
- Create and manage monthly social media content calendars.
- Develop engaging content ideas for posts, reels, stories, carousels and campaigns.
- Write engaging captions, social media copy, hashtags and CTAs.
- Coordinate with designers and video editors for creative execution.
- Schedule and publish content across social media platforms.
- Monitor comments, messages, mentions and audience engagement.
- Identify trending topics, formats, audio, hashtags and content opportunities.
- Conduct competitor and industry research.
- Support campaign planning for festivals, launches, offers and brand campaigns.
- Track key metrics including reach, engagement, followers, impressions and content performance.
- Prepare weekly and monthly social media performance reports.
- Recommend improvements based on analytics and audience behaviour.
- Ensure content is aligned with each client's brand guidelines and communication strategy.




- Work on multiple client accounts while maintaining quality and timelines.

Required Skills

- Robust understanding of major social media platforms.
- Good copywriting and communication skills.
- Creative thinking and strong content ideation ability.
- Knowledge of current social media trends and formats.
- Basic understanding of Meta Business Suite and social media analytics.
- Ability to prepare content calendars and performance reports.
- Good coordination and time-management skills.
- Ability to manage multiple brands and deadlines simultaneously.
- Basic knowledge of Canva, AI tools and social media scheduling tools will be an advantage.

Preferred Experience

- 2–5 years of experience in social media marketing or digital marketing.
- Previous experience working in a digital marketing agency will be preferred.
- Experience managing multiple client accounts is an advantage.
- Understanding of paid social media campaigns will be an added advantage.

What We Are Looking For We are looking for someone who is:

- Creative and full of fresh content ideas
- Updated with social media trends
- Detail-oriented
- Responsible with timelines
- Comfortable working in a fast-paced agency environment
- Able to think from both a creative and marketing perspective

Key Performance Indicators Performance will primarily be evaluated on:

- Quality and consistency of content
- Timely execution of monthly content calendars
- Engagement and audience growth
- Creative content ideas and trend adoption
- Accuracy of publishing and reporting
- Client satisfaction
- Coordination with internal creative and marketing teams

Work Location: In person

📌 Social Media Executive (Navi Mumbai)
🏢 iDigitalise Consultancy
📍 Navi Mumbai