SEO & Website Development Specialist (WordPress)

Location: India (Remote) Experience: 2–4 Years Employment Type: Full-Time

About the Role

We are looking for a results-driven SEO & Website Development Specialist who can independently build, manage, optimize, and improve websites while implementing effective on-page, off-page, local, and technical SEO strategies.

The ideal candidate must have strong hands-on experience in both WordPress website development and search engine optimization. This is not just an SEO position. The selected candidate will be responsible for creating new websites, improving existing websites, developing SEO-optimized landing pages, enhancing user experience, and generating organic traffic and qualified leads.

You will work with a growing U.S.-based business group operating multiple websites across accounting, taxation, financial services, consulting, and other professional service industries.

Our primary objective is to increase organic search visibility, improve keyword rankings, and convert website visitors into qualified business leads.

Key Responsibilities1. Website Development & Management

- Design, develop, launch, and maintain professional, responsive WordPress websites.
- Build new websites independently, from initial setup and design to final deployment.
- Create and optimize landing pages, service pages, blog layouts, and lead-generation forms.
- Improve existing websites in terms of design, navigation, functionality, user experience, and conversion rates.
- Work with WordPress themes, Elementor, plugins, and other website-building tools.
- Ensure websites are mobile-friendly, fast-loading, secure, and SEO-optimized.
- Troubleshoot website errors, broken links, plugin conflicts, and technical issues.
- Manage website updates, backups, hosting configurations, and routine maintenance.
- Implement effective calls to action (CTAs) and conversion optimization techniques.

2. On-Page SEO
- Conduct comprehensive keyword research and competitor analysis.
- Optimize website pages, service descriptions, blogs, headings, URLs, and metadata.
- Develop keyword-focused landing pages targeting U.S. markets and service industries.
- Implement effective internal linking strategies.
- Optimize images, alt tags, content structure, and website architecture.
- Implement schema markup and structured data.
- Improve content relevance, search intent alignment, and organic visibility.
- Identify opportunities to improve existing pages and create new SEO-focused content.

3. Off-Page SEO & Link Building
- Develop and implement effective, ethical link-building strategies.
- Build high-quality, relevant backlinks from authoritative websites.
- Perform competitor backlink analysis and identify link-building opportunities.
- Manage business citations, directory listings, and relevant outreach campaigns.




- Improve website domain authority and overall organic search visibility.
- Monitor backlink quality and identify potentially harmful links.

4. Technical SEO & Website Performance
- Conduct regular technical SEO audits.
- Identify and resolve crawl errors, indexing issues, broken links, redirects, and duplicate content.
- Optimize website speed, Core Web Vitals, and mobile performance.
- Manage XML sitemaps, robots.txt, canonical tags, and structured data.
- Monitor Google Search Console for indexing and performance issues.
- Ensure proper website architecture and search-engine accessibility.

5. Local SEO & Lead Generation
- Optimize Google Business Profiles for U.S.-based businesses.
- Implement local SEO strategies targeting specific cities, states, and service areas.
- Improve local search rankings and Google Maps visibility.
- Create location-specific service pages and landing pages.
- Develop strategies to increase organic inquiries, phone calls, appointment bookings, and qualified leads.
- Track website conversions and measure actual business results.

6. SEO Monitoring, Reporting & Continuous Improvement
- Monitor keyword rankings, organic traffic, backlinks, and website performance.
- Use Google Analytics 4, Google Search Console, Ahrefs, SEMrush, Ubersuggest, and similar tools.
- Prepare monthly SEO reports highlighting ranking improvements, traffic growth, and lead generation.
- Recommend and implement ongoing improvements based on performance data.
- Stay updated with Google algorithm changes and evolving SEO best practices.
- Independently manage multiple websites and prioritize tasks based on business objectives.

Required Skills & Qualifications
- 2–4 years of proven hands-on experience in SEO and WordPress website development.
- Demonstrated ability to create complete WordPress websites independently, not just update existing content.
- Strong knowledge of on-page, off-page, technical, and local SEO.
- Practical experience with WordPress, Elementor, themes, and plugins.
- Working knowledge of HTML, CSS, and basic JavaScript.
- Experience optimizing website speed, mobile responsiveness, and Core Web Vitals.
- Robust understanding of keyword research, competitor analysis, and backlink development.
- Proficiency with Google Search Console, Google Analytics 4, and leading SEO tools.
- Ability to create SEO-friendly website structures and conversion-focused landing pages.
- Experience managing multiple websites simultaneously.
- Strong analytical,



problem-solving, and communication skills.
- Ability to work independently, meet deadlines, and deliver measurable results.

Preferred Qualifications
- Experience optimizing websites targeting customers in the United States.
- Experience with accounting, taxation, finance, legal, consulting, or other professional service websites.
- Knowledge of Google Business Profile optimization and U.S. local SEO.
- Experience with website hosting, cPanel, DNS, and domain management.
- Familiarity with AI-assisted content workflows and up-to-date SEO practices.
- Experience improving website conversion rates and generating organic business leads.

What We Expect

We are looking for someone who can take complete ownership of website development and SEO performance.

The successful candidate should be able to:

- Build a new website from scratch and make it search-engine friendly.
- Evaluate an existing website and independently implement improvements.
- Develop and execute a complete SEO strategy, including on-page, off-page, and technical SEO.
- Improve keyword rankings and organic traffic consistently.
- Focus on generating qualified leads rather than simply increasing website visits.
- Manage multiple projects with minimal supervision and provide regular progress updates.

This position requires practical execution skills in both website development and SEO. Candidates with only content writing, backlink building, or SEO reporting experience will not be suitable.

Perks & Benefits

- Competitive salary based on experience and technical expertise.
- Flexible remote working arrangement.
- Opportunity to work on multiple U.S.-based business websites.
- Performance-based bonuses linked to measurable SEO improvements and qualified lead generation.
- Long-term career growth with an expanding international business group.
- Opportunity to take ownership of website development and digital growth initiatives.

How to Apply

Interested candidates should email [email protected] with the subject line:

Application – SEO & Website Development Specialist (India)

Please include

- Your updated resume.
- Links to 3–5 WordPress websites you have personally developed or significantly improved, explaining your specific role.
- Details of 2–3 SEO projects, including measurable improvements in keyword rankings, organic traffic, or lead generation.
- SEO tools and website development platforms you have worked with.
- Your current salary, expected salary, and notice period.

Important: Candidates must demonstrate practical experience in both WordPress website development and SEO. Applications without relevant website portfolios or demonstrable SEO results may not be considered.

Pay: ₹35,000.00 - ₹40,000.00 per month

Experience

- SEO tools: 3 years (Preferred)

Work Location: Remote

📌 SEO & Website Development Specialist (India)
🏢 Zenith Tax u0026 Accounting
📍 India