Key Responsibilities1.

Sales

Strategy & Revenue Growth

- Develop and execute the annual sales strategy in line with organizational objectives.

- Drive revenue, volume, profitability, and market-share growth.

- Establish sales targets, budgets, forecasts, and performance metrics.

- Identify new business opportunities, markets, and growth avenues.

1. Distribution & Market Expansion

- Build and strengthen the distribution network across assigned markets.

- Drive distributor appointments, productivity, coverage, and ROI.

- Expand numeric and weighted distribution, outlet reach, and product availability.

- Develop channel-specific strategies for General Trade, Modern Trade, E-commerce, and Institutional Sales, as applicable.

1. Team Leadership & Capability Building

- Lead, mentor, and develop regional sales managers, area sales managers, and frontline sales teams.

- Establish explicit KPIs, review mechanisms, and performance accountability.

- Build a performance-driven sales culture and succession pipeline.

- Ensure effective manpower planning, training, and productivity.

1. Trade Marketing & Market Execution

- Work closely with Marketing and Trade Marketing teams to execute promotional campaigns and product launches.

- Improve visibility, merchandising, in-store execution, and share of shelf.

- Monitor competitor activities, pricing,



schemes, and market trends.

- Ensure effective implementation of trade schemes and channel promotions.

1. Sales Operations & Business Planning

- Drive monthly, quarterly, and annual sales planning and reviews.

- Monitor primary sales, secondary sales, inventory, and channel stock.

- Improve forecast accuracy and ensure alignment with supply chain and production teams.

- Track sales KPIs and implement corrective actions to close performance gaps.

1. Distributor & Customer Management

- Develop strong relationships with distributors, key accounts, and strategic customers.

- Monitor distributor profitability, working capital, and outstanding collections.

- Negotiate commercial terms and ensure adherence to company policies.

- Resolve channel conflicts and improve customer satisfaction.

1. Profitability & Business Performance

- Manage sales budgets, trade spends, discounts, and promotional investments.

- Improve sales productivity and optimize cost-to-serve.

- Drive profitable growth while maintaining pricing discipline.

- Prepare business reviews, sales reports, forecasts, and management

Pay: ₹50,000.00 - ₹70,000.00 per month

Benefits

- Food provided

- Provident Fund

Work Location: In person

📌 Sales Head & Food Industrial (Chennai)
🏢 Chin DBC private
📍 Chennai